Jul 8, 2025|
JD.com and Camposol Kick Off 2025 Peruvian Blueberry Season with First Shanghai Shipment
JD Super, the supermarket division of JD.com, and Camposol, Peru’s leading fruit exporter, celebrated the arrival of the first 2025 season Peruvian blueberries in Shanghai on July 4. This landmark shipment, facilitated through a direct-procurement partnership, launches the global blueberry season and reinforces JD.com’s role as a trusted bridge for international brands and specialty products reaching Chinese consumers.
Building on the successful collaboration in 2024, JD Super and Camposol have strengthened their partnership to source top-tier blueberries directly from Peru’s northern orchards. This year, JD Super anticipates purchasing over 1,000 tons of blueberries, streamlining the supply chain to deliver fresher, more affordable fruit to Chinese shoppers. By eliminating intermediaries and optimizing the process, this partnership makes premium blueberries more accessible and less expensive, enabling consumers to enjoy what’s popularly called “blueberry freedom” in China.
The 2025 Peruvian blueberry season arrived two weeks ahead of schedule, with an estimated yield exceeding 400,000 tons of exceptional quality produce —a 27% increase from last year. JD Super is set to capture 10% of the 72,000-ton supply to China, cementing its position as the largest online retailer for Peruvian blueberries. The initial shipment features the selection of the premium Madeira variety, carefully graded to 16MM+ and 18MM+ sizes for superior flavor, sweetness, and consistency.
JD Super implements a comprehensive assurance system to ensure uncompromising quality through rigorous controls. On-site specialists at Camposol’s Peruvian warehouses monitor product standards from the source, while JD Super conducts regular online quality checks to ensure consistent excellence. Every blueberry meets JD’s strict standards for firmness and uniformity, guaranteeing customers receive premium-grade fruit.
To preserve freshness, the blueberries are transported via a fully sanitized, end-to-end cold-chain system from Peru to China. JD Logistics supports this with cold-chain delivery across over 300 cities, guaranteeing each blueberry arrives as fresh as when it was picked.
Since entering the imported blueberry market in 2018, JD Super has honed its supply chain expertise, reducing costs while improving quality. This direct-sourcing model has made Peruvian blueberries more affordable and popular, driving exponential sales growth on JD’s platform and turning an unfamiliar fruit into a household favorite in China. Peru’s blueberry industry has seen remarkable growth, with cultivation expanding from 80 hectares in 2012 to 20,500 hectares today, reflecting a 65% annual growth rate.
This partnership between JD Super and Camposol sets a new benchmark for global produce collaborations, delivering fresh, high-quality Peruvian blueberries to millions while fostering efficient, sustainable trade.
(vivian.yang@jd.com)
Jul 7, 2025|
JINGDONG Property and Abu Dhabi Airports Announce Strategic Alliance to Launch 70,000-Square-Meter Smart Logistics Hub in the Middle East
Abu Dhabi, 7 July, 2025 — JINGDONG Property (JDP), the infrastructure investment and management platform of JD.com, has entered into a strategic partnership with Abu Dhabi Airports to jointly develop and operate a state-of-the-art logistics facility in the Abu Dhabi Airports Freezone. This flagship project marks JDP’s first greenfield development in the Middle East and represents a significant milestone in the company’s international expansion strategy.
With a planned construction area of approximately 70,000 square meters, it will be a key logistics gateway, supporting the region’s growing cross-border e-commerce demands and enhancing air freight and distribution services across the Gulf Cooperation Council (GCC) countries and the broader Middle East and North Africa (MENA) region.
Elena Sorlini, Managing Director and Chief Executive Officer of Abu Dhabi Airports, said: “This joint venture aligns seamlessly with Abu Dhabi’s long-term vision of becoming a global trade and logistics hub. By combining JDP’s modern infrastructure and integrated end-to-end service capabilities with our strategic location and air cargo expertise, we are laying the foundation for a logistics ecosystem that fosters investment, generates high-value employment, and strengthens Abu Dhabi’s role in global supply chains.”
“We are delighted to enter into this strategic partnership with ADAFZ to jointly develop high-standard warehouse projects at the ADAFZ Logistics Park.” said Cao Dong, CEO of JINGDONG Property, “This signing marks an important milestone for both sides, and we highly value the trust and support from our partner. We have great respect for the UAE market and are committed to bringing our expertise and resources to support the country’s logistics infrastructure development and e-commerce capabilities. Looking ahead, we are eager to deepen our collaboration, increase our investment, and work together towards long-term, mutually beneficial growth. ”
The logistics park will feature cutting-edge automation and digital warehouse management systems, all powered by JD.com’s globally recognized technology stack. It will offer integrated warehousing and value-added services designed for multiple diversified scenarios. The project is set to benefit both local and international merchants by lowering logistics costs, reducing delivery times, and minimizing operational risks for companies entering or expanding in the Middle East.
As JD.com’s dedicated logistics infrastructure development and management platform, JDP currently oversees more than 50 infrastructure projects across nine countries, including the United Kingdom, Germany, the Netherlands, Japan, Singapore, Indonesia, Vietnam, Australia, and the UAE. The company plays a vital role in building a globally connected network that supports international trade and facilitates the globalization of businesses of all sizes.
Through this partnership with Abu Dhabi Airports, JDP is not only accelerating its footprint in the Middle East, but also actively contributing to the region’s economic diversification goals. The project is expected to create thousands of direct and indirect job opportunities, support SMEs, and enhance the UAE’s competitiveness as a global logistics and e-commerce hub.
About JD.com, Inc.
JD.com, Inc., also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading technology and service provider with supply chain at its core. JD.com, Inc.’s business has expanded across retail, technology, logistics, health, property development, industrials, private label, insurance and international business. Ranking 47 on the Fortune Global 500, JD.com, Inc. is China’s largest retailer by revenue.
About JINGDONG Property, Inc.
JINGDONG Property, Inc. (www.jdp.com.cn) is a leading and rapidly growing modern infrastructure investment and asset management platform of JD.com, Inc. Its business includes investment, development and asset management of logistics parks, business parks, data centers and others. As the cornerstone of JD.com, Inc.’s supply chain ecosystem, JINGDONG Property is equipped with deep insights into merchandise and logistics flows and has a unique ability to integrate business resources. We are well-positioned to serve consumption-driven demand and transform local economies. Leveraging our core competencies across infrastructure assets, development expertise, service capabilities and actionable insights, we provide bespoke, holistic and intelligent infrastructure.
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