Jul 28, 2022|
JD Joins China International Consumer Products Expo in Haikou
by Mengyang He
With the engagement of various business lines, JD.com joined the second China International Consumer Products Expo (CICPE) in Haikou, Hainan province on July 25 under the theme of “Share open opportunities, Co-create a better life”. As the largest expo of its kind in the Asia Pacific region, CICPE provided domestic and international brands and merchants with abundant business opportunities.
“Through the CICPE, JD.com looks forward to working with global partners to achieve high-quality growth, facilitate the integration of digital technology and real economy, ensure the supply chain and operation, and enhance consumption experience,” noted Lijun Xin, CEO of JD Retail.
The J Shop, a recent upgrade of JD.com’s Fashion and Lifestyle business, brought over 40 domestic and international brands together to the expo, including beauty and skincare brands such as SK-II, Shiseido, L’Occitane, jewelry and accessory brands such as Philippe Ferrandis, fashion and clothing brands like havaianas, and many international brands including Tissot, Emile Chouriet, Anessa, L’Oréal and more.
JD Retail also brought an array of digital products, such as Nintendo Switch, GoPro, XGimi, Pico, as well as numerous FMCG products, including Ferrero Rocher, Kinder Chocolate, Nongfu Spring, Coca-Cola, Pepsi, Nestlé, Fonterra, etc.
According to the “2022 Import Consumption Trend Report” released by JD.com’s Consumption and Industry Development Research Institute on July 25, the number of SKUs for international products grew by 51 percent YOY in the first half of 2022. During JD’s 618 Grand Promotion, over 400 brands from JD Worldwide, JD.com’s cross-border marketplace, topped a YOY increase of 100 percent.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
JD Worldwide Upgrades Duty-free Business to Unleash Demand for Imported Goods
