Korean Brand JUUN.J Joins JD

Korean Brand JUUN.J Joins JD

by Rachel Liu

JUUN.J,  founded by Korean designer Jung Wook Jun launches on JD on July 27th.

Largely inspired by youth and street culture, Jung Wook Jun’s work is known for his distinctive style of “street tailoring“. His avant-garde designs and classicism, paired with precise tailoring, have made the brand continuously popular season after season.

Since launching their luxury business in 2017, JD has formed partnerships with over 200 luxury brands around the world. JD’s Luxury Express, also called “white glove delivery”, has made online ecommerce shopping a highly personalized and premium process, paired with an innovative offline experience. JD’s commitment to authenticity and its large base of high-end customers are very attractive to luxury brands, making it the first choice for many international luxury brands when entering the Chinese market.

Since the beginning of July, JD Luxury has welcomed brands including Yohji Yamamoto, Manu Atelier, AHKAH, Philippe Ferrandis, Axel Arigato, and Gas Bijoux on its platform.

 

(liuchang61@jd.com)

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