Apr 7, 2021|
Huawei Becomes the First Brand to Have 50 Million Fans on JD.com
by Hui Zhang
JD.com announced on April 2 that the number of fans of Huawei’s first-party store on JD has surpassed 50 million, becoming the first brand on JD to do so.
To mark this milestone, Huawei will provide a series of promotion events and benefits such as RMB 1 yuan for Huawei Mate X2 trial, trade-in subsidies of up to RMB 350 yuan, and 20% off of maintenance fees. It has been less than a year since the number of fans of Huawei’s first-party store on JD surpassed 40 million last August.
The robust growth in the number of fans comes from the strong spending power of JD consumers, and JD’s reliable services that bring peace of mind to consumers who purchase Huawei products on the platform.
According to JD’s big data, sales of Huawei mobile phones in the first 10 minutes of Nov. 11, 2020 during JD’s Singles Day Grand Promotion increased by more than 100% YOY, with sales of Mate 40 exceeding RMB 100 million yuan in the first 7 seconds the same day. For Huawei’s new product Mate X2, which was launched in Feb., JD’s data revealed that the number of reservations on JD quickly exceeded 1 million, with the first batch of phones sold out in only a few seconds.
In addition to high-quality consumers, the premium services provided by JD, such as the 30-day worry-free refund, one-hour delivery, and free trial before payment, have also provided benefits and guarantees to Huawei’s fans.
“As an important mobile phone retail platform, JD will continue to maintain a close partnership with Huawei to further promote the brand’s reputation and sales growth, while working together with Huawei to continue providing high-quality product and services and thus bringing consumers convenient and premium services,” said Yong Duan, senior director of JD Mobile Devices.
JD and Huawei have a long history of collaboration and have made a lot of achievements. When Huawei debuted its flagship product Mate9 in 2016, sales on JD reached RMB 100 million yuan in just one minute. In the same year, JD launched a special one-hour delivery for Huawei’s Porsche design mobile phone. In 2018, Huawei joined hands with JD in IoT which made it possible for Huawei’s products such as mobile phones, routers, computers and more to be controlled by JD’s IoT system.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
Ambassador of Denmark to China Visits JD.com
