Apr 11, 2022| JD Worldwide

JD.com: Four Robotic Shops “ochama” Have Been Launched in the Netherlands

Yuchuan Wang

by Yuchuan Wang

During the 2022 World Retail Congress held in Italy from April 5^th to 7^th, Pass Lei, general manager of ochama at JD.com, announced that since January of this year the company has launched four robotic shops in the Netherlands, located in Leiden, Amsterdam, Rotterdam and Utrecht.

As the pandemic is reshaping consumers’ shopping behaviors, digitalization has been put in the spotlight for global retailers. “We hope to help customers explore an extraordinary shopping experience through technology and service innovation, and create a sustainable future,” said Lei.

It is not only the chain’s in-store robots that enable such efficiency. JD’s warehouse in Rotterdam spans an area of nearly 20,000 square meters. Equipped with automated systems, it can process 15,000 parcels a day.

Thanks to the application of supply chain technologies, ochama brings down the product price by an extra 10% to benefit the chain’s member customers.

Ochama is JD’s first physical retail store launched in Europe. The omni-channel model allows shoppers to purchase a full range of products including fresh produce online through ochama’s App, and pick it up offline with the help of various robots such as robotic arms and automated ground vehicles. Customers can also choose to have their orders delivered the next day to their doorsteps by paying a small fee.

(yuchuan.wang@jd.com)

Jan 10, 2024| JD Worldwide

Ochama Launches Global Shipped Items and Low-Price Sales with Upgraded Pick-Up Services

Yuchuan Wang

In celebration of its second anniversary, ochama, the innovative omni-channel retailer, announced today a series of significant enhancements to its product range and services. The company is introducing “Global Shipped Items” and “Everyday Low Price” (EDLP) channels, along with a streamlined Same-Day Pick-up service. These offerings are at the heart of ochama’s commitment to delivering exceptional quality, affordability, and convenience as the company steps into its third year.

Ochama’s extensive selection of Global Shipped Items, bolstered by the robust sourcing network of its parent company JD.com, provides shoppers with the opportunity to access premium international goods at budget-friendly prices. Ochama’s strategy to bypass intermediaries is key to delivering real savings for consumers. In tandem, the EDLP section offers consistently stable low prices on daily essentials, ensuring affordability is not only within reach but also constant. This approach eliminates the need for customers to keep an eye out for promotions on everyday items, positioning ochama as the go-to destination for the most competitive prices in the market.

Ochama prides itself on being at the forefront of offering easy and efficient delivery and pick-up options. Since launching in the Netherlands in January 2022, ochama has achieved remarkable growth, with home delivery services now available in 24 countries. Currently, customers in the Netherlands, Germany, and Belgium also benefit from the convenience of our pick-up services at more than 650 locations. Additionally, we are actively piloting a swift and hassle-free Same-Day Pick-up service in select regions in the Netherlands, ideal for last-minute purchases or spontaneous shopping trips.

2023 was also marked by significant achievements. Notably, ochama saw a 362% year-over-year increase during the Singles’ Day (11.11) Mega Sale in November and a 435% surge in pickup order volume on Black Friday. These figures reflect the growing trust and satisfaction our customers place in our brand.

As ochama steps into another year of transformative retail, we remain steadfast in our mission to bring exceptional value and convenience to our customers globally.

About ochama

Ochama is an innovative B2C omni-channel retailer that uses state-of-the-art retail and supply chain solutions to offer a comprehensive, full category assortment of products at low prices, including both food and non-food items such as home appliances, home living, electronics, fashion and more. Online orders can be collected from hundreds of pick-up points in Europe, or delivered right to the customer’s home.

Follow ochama:

TikTok: @ochama.official
Instagram: @ochama.official
Facebook: @ochama
X: @ochama_official
YouTube: @ochamaofficial
LinkedIn: @ochama

Contact ochama: support@ochama.com

(yuchuan.wang@jd.com; chaizhenzhen1@jd.com)

Oct 31, 2023| JD Worldwide

Ochama Announces the Launch of 2023 Singles’ Day Mega Sale with Discounts Up to 70% Off

Yuchuan Wang

Ochama, an innovative omni-channel retailer, is thrilled to announce the launch of its Singles’ Day (11.11) Mega Sale starting on November 1. The sales event, lasting until November 12, will spotlight exceptional deals on thousands of products across a diverse range of categories, including electronics, beauty and maternal, home appliances, food and beverage, and more.

Originally a celebration of singlehood on November 11, Singles’ Day, also known as Double 11, is now the world’s largest shopping festival held in November every year. “Our 11.11 Mega Sale is more than just another sales event. It’s a testament to ochama’s commitment to delivering value and ensuring a seamless shopping experience for our customers,” said a spokesperson at ochama.

Highlights of the 11.11 Mega Sale include:

Free Voucher with Every Order: Customers will receive a €10 voucher on every order with no threshold.
Price Guarantee: Ochama offers a price guarantee on its vast range of products, ensuring customers receive the best possible value.
A New Referral Program: Current customers can now invite new users to ochama using their unique invitation codes. After new users place and receive their first orders, the inviter will receive a €15 voucher.
Flash Sale: A selection of products will be deeply discounted up to 70% off. Record-breaking discounts will be available on popular picks such as Apple AirPods, Nintendo Switch, and Dyson hair dryers.
Extensive Delivery & Pick-Up Options: With home delivery available in 24 European countries, ochama continues to make shopping simple. Moreover, customers in the Netherlands, Germany, and Belgium can enjoy next-day pick-up services at over 500 pick-up points.

With the 11.11 Mega Sale, ochama further strengthens its mission of “shopping made simple” and invites all of its customers to be a part of this grand event.

First launched by JD.com in the Netherlands in January 2022, ochama offers a retail model that merges online and offline shopping experiences. The company ensures a seamless customer experience by providing the flexibility to collect online orders from ochama’s pick-up points or choosing the comfort of reliable home delivery.

About ochama:

Ochama is an omni-channel retailer, a one-stop shop with a full range of A-brand products. Online orders can be collected from ochama’s pickup points, or delivered right at the customer’s home, aiming to provide a seamless customer experience. Our brand slogan “Shopping made simple” says it all: ochama is an innovative shopping solution, a new go-to store for both foods and non-food goods, ochama offers efficient and cost-effective shopping experiences with a wide variety of product categories, including fresh food, home appliances, electronics, beauty cosmetics, maternal and baby products, and more.

Follow ochama: