Apr 23, 2021|
JD Foundation Launches Children Books Donation Campaign 2021
by Vivian Yang
JD.com started a new round of its children books’ donation campaign on Apr. 23 to coincide with World Reading Day 2021. From Apr. 23 to May 19, people in 27 provinces, municipalities and autonomous regions in China may donate books by a few simple clicks on JD’s app.
Once the book pick-up appointment is made through the JD app, JD’s couriers will collect them free of charge. All of the books will be sent to charity organizations for selection, sorting and disinfection before being delivered to designated schools.
Donated books are required in good condition to be eligible for the program. Picture books, educational books, classic literature and reference books for children between 5 to 12 years old are preferred.
“The entire book donation process is tracked in JD’s system,” said Chen Zeng, vice president of JD.com. “Donators can easily find the whereabouts of their donated books and charity organizations will also publicize their book handling details on the platform to keep a transparent record.”
This campaign, started in 2015, is the e-commerce giant’s flagship charity initiative aiming at increasing reading access for children in China’s rural and underdeveloped areas. It draws increasing attention and participation from society over the years. This year, the program will continue to be organized by JD Foundation, People’s Daily, China Social Assistant Foundation and Stars Youth Development Center, and supported by JD Books, JD Reading and JD Logistics.
Before the public campaign, JD Books has offered 500 books to a middle school in Beijing for children of migrant workers. Meanwhile, JD Reading donated dozens of e-readers and hundreds of e-books and audiobooks to charity organizations, in an effort to enrich children’s reading choices.
“Every book has the potential to change a child’s life. We are pleased to see that more and more caring people and organizations join this campaign this year to satisfy more children’s thirst for reading,” Zeng added.
May 18, 2022|
JD Supports Trade-in Service of Appliances in Drive Greener Business
by Doris Liu
As a steadfast promoter of green consumption, JD.com has secured a leading position of home appliances in China not only by providing a wide range of products with superior full-service capabilities, but also by helping push forward the recycling economy in the form of trade-in services and more.
According to the National Development and Reform Commission, China’s household appliances ownership has exceeded 2.1 billion items, with an estimated scrappage volume of 200 million items in 2022.
A considerable number of families are still using home appliances that were bought during 2009 to 2011, when China had implemented trade-in policies to expand consumer demand and improve energy use efficiency. It is worth noting that air conditioners with a safe service life of 10 years are just entering the replacement cycle.
By replacing new energy-efficient products in a timely manner, safety hazards can be effectively eliminated and consumers’ energy expenses can be largely reduced as well. Data from the China National Institute of Standardization shows that the energy efficiency of air conditioners can drop by 40-50 percent after 10 years of use. Taking 1-HP inverter air conditioners as an example, new energy-efficient products can save nearly 40 percent of electricity compared with the old models which were manufactured 10 years ago.
JD has introduced a variety of stimulus steps to push consumers to replace appliances that are beyond their safe service life. For example, the trade-in service has been further simplified. Rather than following the industry’s valuation mechanism that is mainly based on product model and status, JD Home Appliances launched a one-price trade-in model in 2022, which allows customers to trade in their old appliances by selecting a specific product category. Each category has a fixed price, regardless of the product’s brand or status. The service has covered more than 95 percent of cities, counties and towns nationwide, and besides the subsidies for new purchase, customers also enjoy free dismantling and free transportation of the old appliances.
Promotions of energy-saving and emission-reducing products also help. Noting that the public’s consciousness of health and environmental protection has been strengthened with the demand for quality products, JD has also initiated rounds of promotions for energy-saving and innovative products.
The “2022 Air Conditioning Industry Trends Report” jointly released by JD Home Appliances and market consultancy All View Cloud shows that the domestic air conditioning industry retail sales in 2021 were down 1.2 percent year-on-year (YOY) at RMB 152.7 billion yuan, and the retail volume was down 8.7 percent YOY at 46.89 million items.
However, amid the overall decline, online sales of fresh air ventilation and air-conditioning integrated systems in 2021 rose 492.7 percent YOY at RMB 820 million yuan, said the report. JD.com’s sales of such products increased by more than six times YOY in 2021, as it had carried out an array of promotions and awareness-raising activities.
Through in-depth insights of the market, JD also provides brands with customers’ health needs to help the manufactures enhance R&D of the fresh air ventilation and air-conditioning integrated system, pushing for upgraded products.
JD Home Appliances has offered trade-in services since 2016, with more than 30 recycling categories such as large and small home appliances. According to the company’s calculation, the air conditioners, fridges and televisions with primary energy efficiency sold through JD.com in 2021 can reduce nearly 2 million tons of carbon emissions. Honored as the “Annual Influential Enterprise in Carbon Neutral Field” by domestic websites early this year, JD will continue to operate with the concept of cutting emissions through its businesses.
May 10, 2022|
JD Pharmacy Establishes Women’s Health Care Center to Offer Personalized Support
by Vivian Yang
In honor of Mother’s Day on May 8th, JD Pharmacy launched a special portal offering online-to-offline women’s examination services such as breast, hormone, cervical and more. The campaign is jointly promoted with Bayer to raise women’s awareness on health management and help them to discover their health risks in a timely manner.
JD Pharmacy established the Women’s Health Care Center this February. The center has so far provided over 5,000 female users with long-term personalized one-on-one health care support in the aspects of pharmacist consultations and special offers for medicines and physical examinations, bridging the service gap between diagnosis/treatment and medicine supplies and fostering a new type of communication space among experts and patients.
The landing page of JD Pharmacy’s Women’s Health Care Center
Among other services, the center has created a community for expecting mothers to acquire relevant healthcare knowledge with doctors online, chat with other mothers and learn from certified nutritionists, maternity matrons, infants’ nurses and other specialists.
For women with common diseases such as endometriosis and adenomyosis, the center carries out a series of livestreaming lectures and free diagnosis programs to inform users of the importance of early detection and treatment. And for women in perimenopause, the center provides one-on-one calls with pharmacists to guide users’ medicine usage and help ease their anxiety.
The center also creates an anonymous exchange space upon request to keep users’ privacy and create a more relaxed environment to speak out about their concerning issues and experiences. “I can learn from women of different ages here as well as learn a lot of health care knowledge,” said an active user in the community. “Knowing other ladies’ pains on endometriosis is a good wake-up call to me to adjust my lifestyle and do things to prevent these diseases.”
Data from China Health Statistics Yearbook shows that the mobility rate of gynecological diseases is showing a downward trend from 28.8% in 2010 to 22.2% in 2018, indicating women’s growing attention to their health management.
JD Pharmacy’s Women’s Health Care Center will continue to provide professional and convenient healthcare services for women across China, and by doing so, the company is making another important step towards building a one-stop medicine and healthcare service experience for all the people, noted a JD Health spokesperson.
In-depth Report: Pursuing the Broader Future of Intelligent Medical Services
