by Vivian Yang
On the fifth annual Chinese Doctors’ Day on August 19th, JD Health launched a charitable project known as “Doctors‘ Warm Hearts” (医暖仁心) in collaboration with the China Social Assistance Foundation and Bethune Charitable Foundation, in which a range of healthcare support will be initiated, including providing free online and offline medical consultations, promoting health knowledge to the public and assisting needy patients with living expenditures.

As China’s medical capabilities and treatment quality see significant improvement over the years, challenges still exist in uneven distribution of medical resources, especially for people in remote areas. JD Health’s telemedicine model that integrates both online and offline resources helps create a more convenient and trustworthy solution for patients to access medical treatment regardless where they live.
The project also raises funds through public and corporate donations that will be used to support the living expenditures of patients in various predicaments, especially those who need to relocate themselves in pursuit of medical treatment.
Free online medical consultations and donations under the project can be easily reached in a dedicated portal in JD Health’s App.

Mar 26, 2026| Global Partners/ Brands, JD Health, JD Logistics, JD Retail, JD Worldwide
JD.com Leads 48 Partners to Launch Quality Alliance to Elevate China’s Pet Care Ecosystem
China’s pet industry is entering a new chapter of sophisticated growth. As pets are increasingly cherished as vital family members, the demand for premium products and ethical services has reached an all-time high. On March 18th, 2026, JD Pet, a division of JD.com (a.k.a JINGDONG), joined forces with 48 leading organizations—including Royal Canin, Myfoodie, Pure Natural, Boehringer Ingelheim, Ringpai Pet Hospital, AllianzJD and PICC (People’s Insurance Company of China)—to establish the Pet Industry Quality Ecosystem Alliance and lead this transformation.
The initiative represents the most ambitious collaborative effort in the history of China’s pet sector. By bridging the gap between manufacturing, retail, healthcare, and insurance, the Alliance aims to dismantle industry barriers and create a transparent, high-standard experience for pet owners nationwide.
A Vision for Value-Driven Excellence
The Chinese pet market has evolved from a niche segment into a multi-billion dollar powerhouse. However, rapid scaling requires a shift in focus from mere volume to long-term quality. In a joint open letter, the Alliance members emphasized a move away from price-driven competition toward “value-driven excellence.”
“Our industry is built on love and the sanctity of life,” the Alliance stated. “As professionals, we have a collective responsibility to ensure that every pet receives the care they deserve and every owner enjoys total peace of mind.”
Six Pillars of Commitment and Quality Growth
To support this high-quality development, JD Pet linked up with all partners to introduce six major initiatives designed to reshape the pet care experience:

- Guaranteeing Food Safety and Quality: JD Super, the supermarket division, is anchoring consumer trust by introducing a bold “100x Compensation” pledge for its ” gold-label” selective self-operated pet food. Should a product’s ingredients be found inconsistent with its label or fail to meet national safety standards, JD Pet will compensate the customer 100 times the purchase price. Simultaneously, JINGDONG Cross-border, the import business platform, is leveraging its global sourcing network to curate products from 21 countries that strictly adhere to international AAFCO and IFS standards, ensuring 100% authenticity from the source.
- Standardizing the Live Pet Trade: To address the traditional lack of transparency in online pet purchasing, JD Pet is launching the “Internet Enterprise Standard for Pet Trading.” This comprehensive framework establishes rigorous protocols for health certifications, genetic identification, and ethical sourcing. By standardizing the process from selection to delivery, the initiative ensures that every “furry friend” arrives at its new home healthy and verified.
- Enhancing Specialized Logistics: Recognizing that transportation is a critical touchpoint for animal welfare, JINGDONG Logistics is utilizing its robust and specialized infrastructure to build a dedicated pet transport network. This includes the pilot launch of “Pet Houses” for comfortable transit, the use of custom climate-controlled vehicles, and the deployment of professional care teams trained to monitor pet well-being and minimize stress throughout the journey.
- Integrating Professional Healthcare Services: JD Health is centralizing care through a specialized “Consult-Test-Treat-Insure” ecosystem. The platform provides immediate access to licensed veterinary consultations, convenient home testing kits, and the industry’s most extensive range of pet medications. To ensure consumer confidence, JD Health is also introducing a “Refund if Ineffective” policy for self-operated medications. Furthermore, JD Health is synchronizing these digital tools with a network of over 11,000 professional offline pet hospitals, facilitating a seamless transition from online light-symptom consultations to offline specialized treatment.
- Advancing Transparent Insurance Solutions Innovation in financial protection is being led by JD Insurance, which is launching a 365-day New Pet Medical Insurance plan featuring direct settlement at 1,000 hospitals and 100% reimbursement ratios. Beyond this specific product, JD.com is joining forces with major insurers—including PICC, CPIC, PingAn, AllianzJD, and ZhongAn—to issue a collective call for the entire industry to develop insurance products that truly align with pet owners’ needs, moving away from complex clauses and difficult claims processes.
- Expanding Holistic Life Services to support pet owners in their daily routines, JD Home Serviceshas expanded its specialized offerings to multiple cities. These services include professional in-home feeding and medical-grade deep cleaning specifically designed for pet-owning households. By standardizing these high-frequency services, JD is ensuring that pet care is integrated seamlessly into a modern lifestyle.
The Pet Industry Quality Ecosystem Alliance is a true commitment. By aligning the interests of manufacturers, healthcare providers, and retailers, JD.com is fostering a marketplace where quality-focused brands can thrive, and consumers can shop with absolute confidence. We believe that when we protect the well-being of pets, we protect the warmth and happiness of the homes they live in.
(vivian.yang@jd.com)
Jan 20, 2026| ESG
JD.com Announces JD Museum
Shenzhen, China, January 20, 2026 — JD.com announces the JD Museum, an institution for contemporary visual and performing arts and culture, opening in late 2027, in the new headquarters of JD.com, situated in the Shenzhen Bay Super Headquarters Base.
The Museum will be established in a building designed by Büro Ole Scheeren, described as a “Scenic City”, with spatial design by Neri&Hu Design and Research Office. Encompassing more than 10,000 square meters, the Museum will have dedicated facilities for live performances, immersive installations, exhibitions, participatory workshops, and creative retail.
Mission: From Shenzhen to the World, Connecting People through Art and Technology
Rooted in JD.com’s mission of “Making Lives Better through Technology,” JD Museum is dedicated to connecting people through art and technology. The Museum will engage with and support a community of artists and audiences in achieving excellence and cultivating shared values, modeling a lifestyle of the future through exhibitions, education, research, publishing, commissioning and collecting.
At the heart of the Greater Bay Area (GBA) and with the full support of JD.com, JD Museum’s program will focus on art as a cross-disciplinary experience. In addressing the pressing issues of today—technology, ecology, urbanism—through a balanced approach to technological progress and tactile human experience, the Museum will emphasize the work of translation and presentation, promoting accessibility to young people and the local community.
Leadership: Robin Peckham Announced as Executive Director
Under the direction of the museum committee, JD Museum is led by Executive Director Robin Peckham, heading a dedicated Shenzhen-based team.
Peckham is a curator and editor who has served as Co-Director of Taipei Dangdai Art & Ideas (2019-2025) and Editor-in-Chief of LEAP, the international art magazine of contemporary China (2014-2019). He has organized exhibitions on art, technology, popular culture, and the family for Ullens Center for Contemporary Art, Fosun Foundation, and K11 Art Foundation, with his show “Art Post-Internet” listed by ARTnews as one of the 20 most important art exhibitions of the 2010s.
“I am thrilled to help launch a new cultural chapter for a company that is already one of the most fascinating stories in the development of the Chinese technology sector,” says Peckham. “Shenzhen feels like the most exciting place in the world to explore the intersection of art and technology right now.”
2026 Public Programs: Unboxing JD Museum
In the two years prior to its official opening in Shenzhen, JD Museum will introduce itself to the world in the form of “Unboxing JD Museum.” This community art initiative will invite creative input from artists, curators, architects, and the JD.com community — including employees and their families and friends. It will take the shape of a pop-up workshop and exhibition series utilizing JD.com’s iconic delivery boxes. Further details on the open call, exhibition tour, and employee participation initiatives will be announced later in 2026.
About JD.com
JD.com (NASDAQ: JD and HKEX: 9618), also known as JINGDONG, is a leading supply chain-based technology and service provider. The company’s cutting-edge retail infrastructure seeks to enable consumers to buy whatever they want, whenever and wherever they want it. The company has opened its technology and infrastructure to partners, brands and other sectors, as part of its Retail as a Service offering to help drive productivity and innovation across a range of industries. JD.com’s business has expanded across retail, technology, logistics, health, industrials, property development and international business.
JD.com is ranked 44th on the Fortune Global 500 list and is China’s largest retailer by revenue. The company has been listed on NASDAQ since 2014, and on the Hong Kong Stock Exchange since 2020. Committed to the principles of customer first, innovation, dedication, ownership, gratitude, and integrity, the company’s mission is to make lives better through technology, striving to be the most trusted company in the world.
Media Contact:
JD Museum
Email: museum@jd.com
Website: museum.jd.com
Jul 4, 2025
JD.com Releases 2024 ESG Report
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