- Jul 24, 2020
- Business Update
JD Worldwide Recruits Spanish Brands Online
by Rachel Liu
On July 24th, JD Worldwide, JD.com’s platform for imported products, jointly held an online business development conference for Spanish brands and merchants with Catalonia Trade and Investment (ACCIÓ). It’s the first time for JD Worldwide to hold an online conference for Spanish brands.
Catalonia Trade and Investment is a government organization that provides analysis and support to international companies who are interested in investing in Spain or local companies who wants to explore new markets. One hundred and forty-five brands subscribed for the online conference to understand more about cross-border ecommerce in China and the process of launching on JD Worldwide. Through online conference, JD Worldwide hopes to expand the number of Spanish brands on the platform and provide more choices to Chinese consumers, especially Spanish makeup, skincare, and personal care products that are popular in the market, such as facial essence, sunscreen, and more.
“We are glad to work with JD Worldwide on this online event,” said Cristina Serradell, director of Internationalization, ACCIÓ: “Today’s conference provides an opportunity for companies in Catalonia, Spain to know more about the ecommerce market in China, which accounts for almost half of the global ecommerce market, and JD and JD Worldwide are key players in the market. We believe through working with JD, we can bring the best Spanish products to Chinese consumers.”
“Chinese customers have high demand for Spanish products. Working with Catalonia Trade and Investment is our first step to bring more Spanish brands to JD Worldwide,” said Frank Yu, head of marketing and operations, JD Worldwide: “Since the epidemic began, we have been working closely with organizations and enterprises from all over the world, hoping to continue to introduce more international brands to JD customers.”