JD.com, Inc. (JINGDONG) Named Official E-commerce Innovation Partner of UEFA Champions League Expanding its Global Reach

March 10, 2025, Beijing, JD.com, Inc. (also known as JINGDONG) is excited to announce that it has become the official e-commerce innovation partner for the UEFA Champions League (UCL). As a leading e-commerce retailer and technology service provider, JD.com, Inc. and its European e-commerce brand ochama will deliver unprecedented access to exclusive football interactions, merchandise, discounts, prizes, and innovative services to fans and consumers.

As Europe’s premier club competition, the UEFA Champions League stands as the pinnacle of European football. Renowned worldwide, it is celebrated as one of the most influential sporting events and a benchmark for excellence in football, captivating fans with its elite level of competition and storied tradition.

“We are thrilled to welcome JD.com, Inc., a global leader in online retail, as the UEFA Champions League’s official e-commerce innovation partner. Our partnership will help bring fans all over the globe closer to the action and together we aim to foster greater engagement and unique opportunities for fans to celebrate their love of the game,” said Guy-Laurent Epstein, Joint Managing Director, UC3.

“Partnering with the UEFA Champions League is an exciting milestone in JD.com, Inc.’s global expansion,” said James Shao, Senior Vice President of JD.com, Inc. and Head of Platform Operations and Marketing Centre at JD Retail. “As one of the most prestigious football tournaments in the world, it provides the perfect platform to introduce JD.com, Inc. to European audiences, helping them discover our brand. Through this collaboration, we are committed to delivering unparalleled access to official merchandise and innovative digital experiences to fans in Europe and China. We look forward to working with UC3 to create unforgettable moments for football enthusiasts worldwide.”

JD.com, Inc. will also partner with other marquee UEFA events including the UEFA Super Cup, the UEFA Futsal Champions League, and the UEFA Youth League. JD.com, Inc. will launch the official UEFA Champions League online shop in China.

The partnership will offer consumers exclusive discounts through JD.com, Inc. and users will have the chance to win coveted match tickets and other limited-edition prizes. As a global leader in e-commerce, JD.com, Inc. is committed to enhancing the shopping experience for consumers worldwide through a wide range of authentic quality products, and innovative and highly efficient fulfillment services. Through ochama, JD.com, Inc. operates in 24 countries across Europe, offering a wide range of products including electronics, baby and maternity, beauty, home appliances, and more.

JD.com, Inc. and UEFA will also jointly explore the development of exclusive licensed products, bringing football fans and consumers a broader range of high-quality merchandise and cutting-edge e-commerce services. A dedicated e-commerce community will be launched on the JD.com, Inc. app by collaborating with UEFA Champions League sponsors and football club brands, where consumers will have access to exciting prizes, football club jerseys and accessories.

 

About JD.com, Inc.

JD.com, Inc., also known as JINGDONG, has evolved from a pioneering e-commerce platform into a leading technology and service provider. Renowned for its innovation and excellence, the company has expanded into sectors including retail, technology, healthcare, and more, aiming to transform traditional business models with cutting-edge digital solutions. Ranking 47 on the Fortune Global 500, JD.com, Inc. is China’s largest retailer by revenue.

 

About UC3
UC3 unites European football’s governing body UEFA and the European Club Association (ECA), representing more than 700 top European clubs, around a new vision for managing commercial rights to UEFA club competitions (the “UCCs”). It is the commercial entity responsible for generating revenues from the UCCs and creating value for our partners. UC3 oversees the management, sales and delivery of all commercial rights (including media, sponsorship and licensing rights) for UEFA’s elite men’s and women’s club competitions.

 

(press@jd.com)

JD.com Imports One Million Dutch Tulips to Meet China’s Growing Demand

JD.com, (also known as JINGDONG), China’s largest retailer by revenue, has announced the import of one million tulips from the Netherlands to meet the booming demand for fresh flowers in China, especially during peak festive seasons. This marks the largest-ever direct air shipment of Dutch tulips by any company to China. By leveraging its e-commerce expertise, offline channels and nationwide cold chain logistics network, JD.com will ensure seamless delivery to customers. Customers purchasing tulips on JD.com will also have the chance to win a trip for two to the Netherlands.

On February 27, the shipment of fresh-cut tulips from the FloraHolland auction center in Aalsmeer, the world’s largest and busiest floral marketplace, arrived in Guangzhou, China. The tulips then will be stored and nurtured at a dedicated floral warehouse, operated by JD Logistics (also known as JINGDONG Logistics).

The Netherlands is the world’s largest producer and exporter of flowers, which helps supply China’s expanding flower retail market, with fresh flowers becoming a more frequent choice among consumers. According to China Flower Association, in 2023, China’s flower retail market reached 216.58 billion yuan (about €28.41 million), with online sales accounting for more than 50% of the total market volume. The growth of e-commerce and cold chain logistics has further fueled the demand of imported flowers in China. Data from the General Administration of Customs shows China’s flower imports reached €260 million in 2023, from 57 countries and regions, with the Netherlands being the largest supplier with more than 60% of the total. Reflecting this trend, JD.com saw tulip sales surge 20 times in 2024 compared to the previous year.

Given the perishable nature of fresh flowers, maintaining precise temperature control is critical throughout the supply chain. A JD Logistics executive overseeing the import operation explained that specialized floral packaging was used to protect the tulips, mitigating impacts during transit while ensuring proper airflow and humidity balance within the packaging. Throughout the journey, JD Logistics maintained strict temperature controls between 2-8 ℃, leveraging advanced monitoring technology to ensure the tulips remained in peak condition until they reached consumers.

JD.com is recognized by approximately 600 million customers for its commitment to authenticity, quality and fast delivery. The company’s extensive in-house logistics and delivery networks enables 90% of retail orders to be delivered within 24 hours. Beyond China, its logistics arm, JD Logistics, also operates a robust international supply chain network which includes overseas warehouses and international express delivery service that spans Europe, Asia, the Middle East, North America and more, facilitating end-to-end fulfillment capabilities.

 

 

(yuchuan.wang@jd.com)

JD.com Announces Fourth Quarter and Full Year 2024 Results

On March 6, JD.com announced its unaudited financial results for the three months and the full year ended December 31, 2024 and an annual cash dividend for the year ended December 31, 2024.

Read our full report here.

JD Health Expands Rare Disease Support, Assists Over 23,000 Patients via Joint Charity Programs

In observance of Rare Disease Day on February 28, JD Health hosted the 4th Rare Disease Service Ecosystem Forum in Beijing. At the event, JD Health, in partnership with the Aili Myasthenia Gravis Care Center, Oriental Rain ALS Care Center, the Illness Challenge Foundation, Nestlé Health Science, and Beijing New Light Public Welfare Development Center, launched the “Rare Light, United Efforts” Rare Disease Care Initiative. This collaborative effort aims to provide a comprehensive service ecosystem for rare disease patients, enhancing their quality of life through collective action.

Since the pioneering launch of the “Rare Disease Care Program” in 2021, JD Health has been dedicated to developing a patient-centric service system that seamlessly integrates medical supply, professional healthcare, and innovative financing solutions to address the unique needs of rare disease patients. Key initiatives and achievements include:

  • Leading in Food for Special Medical Purposes (FSMP) Retail: JD Health stands as China’s largest FSMP retailer, offering 25 products designed for various congenital metabolic disorders. The “Rare Disease Nutrition Support Zone” on JD Health’s platform not only provides a diverse FSMP selection but also features live broadcasts by healthcare professionals, offering patients scientific nutrition guidance and advice.
  • Doctor-Searching Map for Rare Diseases: Since its introduction in 2023, this resource has been continuously updated and now covers 158 rare diseases, listing 368 hospitals and 1,779 doctors across China. The resource makes it significantly easier for patients to find key medical information and support.
  • Convenient Home Nursing Services: Launched in 2024, JD Health’s home nursing service enables rare disease patients to receive convenient professional medical care in the comfort of their homes.
  • First Online Hub for Rare Skin Diseases: On the eve of Rare Disease Day 2025, JD Internet Hospital launched a specialized telemedicine zone dedicated to skin-related rare diseases, leveraging its extensive resources and expertise in online skin health. This platform connects patients with top dermatologists from leading hospitals, facilitates expedited access to medications, and offers comprehensive disease education. Patients can now consult with and receive diagnoses and treatment recommendations from renowned dermatology experts from the comfort of their homes.
  • Community Support and Aid: To date, the JD Health Rare Disease Care Program has assisted 637 patients, with total aid surpassing 6.24 million RMB. Additionally, through collaborations with various medical volunteer public welfare projects, JD Health has supported over 23,000 rare disease patients in their medical journeys, offering them much-needed resources and care.
  • Raising Awareness and Support: In observance of the 2025 International Rare Disease Day, JD Health, in collaboration with Peking University First Hospital and other partners, organized the “Hello! Shining Kids” rare disease children’s painting exhibition and rare disease photography exhibition, as well as a charity run and other activities. These initiatives aim to raise public awareness about rare diseases and bring hope to those in need.

As it continues to forge new collaborations and joint initiatives with an expanding network of partners each year on Rare Disease Day, JD Health remains steadfast in its commitment to leveraging its resources and expertise to support rare disease patients and their families. Through these efforts, JD Health aims to foster a more inclusive and supportive community, ensuring that those affected by rare diseases receive the care, understanding, and hope they deserve.

 

(vivian.yang@jd.com)

JD Auto Launches Xiaomi Auto’s Official Flagship Store on JD.com, Offers Online Test Drive Reservations for SU7 Ultra

JD Auto announced the launch of Xiaomi Auto’s official flagship store on JD.com on February 27, coinciding with the release of the highly anticipated Xiaomi SU7 Ultra. This significant milestone further strengthens the strategic partnership between JD Auto and Xiaomi Auto, advancing Xiaomi’s “Human x Car x Home” smart ecosystem strategy.

Customers can now visit Xiaomi Auto’s Official Flagship Store on JD.com to reserve test drives for the Xiaomi SU7 and SU7 Ultra models. The store also offers a comprehensive range of automotive products and services, including car accessories and maintenance services. To celebrate the launch, customers who reserve a test drive may have the chance to receive a collector’s model of the Xiaomi SU7 Ultra.

The flagship store features a variety of Xiaomi automotive ecosystem products, such as the Xiaomi charging station, MiJia portable car charger, car trunk organizer, car windshield sunshade, and car comfort headrest. These products cater to various needs, from charging and storage to travel, ensuring a complete and seamless user experience from purchase to usage.

On February 28, JD Auto hosted an exclusive live-streaming event at the Xiaomi Mobile Internet Industrial Park in Beijing. The event highlighted the park’s innovative culture and ecosystem layout, with a special emphasis on the design, interior features, and technological advancements of the Xiaomi SU7 Ultra.

Since 2015, JD.com and Xiaomi have built a deep cooperative relationship across multiple fields. In March 2024, Xiaomi Auto held an exclusive promotional event at JD’s Beijing headquarters. In April 2024, the two companies jointly hosted the first JD Mi Fan Festival, where the Xiaomi SU7 and various automotive products were prominently featured at JD Auto’s “internet trendsetting test drive center.”

Building on the “smart ecosystem” strategy, JD Auto and Xiaomi Auto will continue to further enhance their relationship across multiple dimensions. Leveraging JD Auto’s Tianjin New Energy Vehicle Experience Center, offline mega stores, internal purchase events, and unique resource advantages, the partnership aims to break traditional industry boundaries. This collaboration will provide users with a cost-effective, hassle-free, one-stop automotive consumption experience, driving the industry towards continuous breakthrough development.

 

(vivian.yang@jd.com)

JD.com to Provide Social Insurance Benefits for Delivery Riders: A First in China’s Food Delivery Industry

JD.com announced on February 19 that starting March 1, 2025, it will provide full-time food delivery riders with comprehensive social insurance and housing fund contributions, known as “five insurances and one housing fund” under China’s social security system. Part-time riders will also receive accident and health insurance. This makes JD.com the first platform in China to offer such extensive coverage for deliverymen, underscoring its commitment to workforce welfare.

Since its inception over 20 years ago, JD.com has prioritized employee well-being, fostering a work environment that promotes health, dignity, happiness, and achievement. The company invests billions annually in social insurance and housing fund contributions for frontline employees, including JD Logistics couriers and customer service staff.

JD.com also offers supplementary medical and accident insurance and has established the “Housing Plan,” which provides interest-free home loans to eligible employees. Additionally, JD.com has created a dedicated “Employee Relief Fund” to support employees and their families in urgent need, and the company invests heavily in employee training and mental health support, enhancing career development and overall well-being.

This initiative aligns with  JD.com’s recent recruitment of “Quality Dine-In Restaurant” partners for JD Food Delivery, a new on-demand food delivery service announced on February 11. Upon its launch, JD Food Delivery introduced a year of zero-commission service to attract high-standard dine-in establishments that join its platform by May 1, 2025. This takeout service is dedicated to providing extensive support to help these partners succeed, ultimately enhancing consumer satisfaction.

Establishing these industry-leading programs underscores JD.com’s dedication to employee welfare and consumer satisfaction, setting new standards in the delivery and dining sectors. JD.com remains dedicated to collaborating with various sectors to continuously improve the welfare of delivery riders and elevate service quality for consumers.

 

(vivian.yang@jd.com)

Enhancing Valentine’s Day Gifting: JD.com’s Three Unique Delivery Services

Valentine’s Day is a time to express love and appreciation, and JD.com is making it easier than ever for consumers to deliver thoughtful gifts to their loved ones. With a focus on superior customer experience, JD.com has introduced three special delivery options that ensure gifts are not only delivered on time but also with a personal touch.

WeChat Gifting: Instant Connection with a Personal Touch

JD.com has unveiled a new “Gifting” feature that streamlines the process of sending gifts through WeChat. By simply opening the JD app and searching for “JD Gifting,” users can access a dedicated event page. Once they select their desired gift, they can click “Send to Her/Him ” on the product details page and share it directly via WeChat. This seamless, convenient process allows the recipient to enter their delivery address and track the gift’s progress in real-time.

The JD Gifting feature encompasses a wide range of self-operated products, ensuring quality and reliability for both the sender and recipient. Users can choose from various virtual gift card designs, write personalized messages, or even record voice greetings. For Valentine’s Day, the feature has been enhanced with a custom cover option, allowing users to upload their own images as gift card covers, adding a unique and sweet touch to every gift.

JD NOW: Authentic Gifts Delivered in a Flash

During Valentine’s Day, popular gift categories include flowers, beauty products, fashion items, and electronics. JD NOW, JD.com’s instant retail service with on-demand delivery, offers a swift solution to Valentine’s Day needs. Trendy items like BVLGARI ‘s fragrance mist, SK-II beauty sets, and top electronics from brands like Xiaomi, Huawei, OPPO, and Vivo can be delivered in as little as nine minutes.

JD NOW ensures authenticity by shipping directly from brand-authorized stores near the recipient’s address. The entire process, from order placement to packaging and delivery, can be tracked online, providing peace of mind to consumers. With coverage in over 2,400 counties and districts and partnerships with over 600,000 brick-and-mortar stores across China, JD NOW collaborates with over 90% of the nation’s top retailers.

JD Luxury Express: Premium Service for Memorable Moments

For those seeking a premium gifting experience, JD Logistics’ Luxury Express offers a dedicated delivery team that handles packages with special care, dressed in uniform, and provides scheduled delivery services. As Valentine’s Day approaches, JD Luxury Express has seen a nearly 30% increase in orders, particularly for luxury goods, beauty products, and digital items.

On February 12, just before Valentine’s Day, Ms. Liu from Beijing experienced this premium service when she ordered a luxury necklace online. Delivered by a courier dressed in a sharp suit and white gloves, her red gift box arrived on time, leaving her impressed. “I never expected that the delivery service would match the luxury of my online purchase. This experience was fantastic, and I’ll definitely use it again,” she remarked.

JD Luxury Express couriers undergo rigorous selection and professional training, with services available in nine major cities, including Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Wuhan, Xi’an, Shenyang, and Hangzhou.

Through these three distinctive delivery options, JD.com demonstrates its commitment to enhancing the customer experience by making Valentine’s Day gifting both efficient and memorable. Whether through the simplicity of WeChat Gifting, the speed of JD NOW’s flash delivery, or the elegance of JD Luxury Express, JD.com ensures that every gift is delivered with care and thoughtfulness.

 

(vivian.yang@jd.com)

 

Infuse Intangible Cultural Heritage with New Technology: When AIGC Meets China’s Yuxian Paper Cutting

Yuxian paper-cutting is a UNESCO-recognized intangible cultural heritage. This unique Chinese art form is known for its intricate carved designs and vibrant hand-painted colors.

As the Chinese New Year approaches, JD Cloud’s ChatRhino (Yanxi, or 言犀) artificial intelligence generated content (AIGC) combines cutting-edge technology and new trends to bring this time-honored craft to a wider audience. A series of innovative designs that incorporate contemporary elements such as trending internet memes, world-famous artworks and popular tourist landmarks has infused the classic Chinese New Year motifs with young and fresh appeal.

“Technology serves as a catalyst for traditional culture. Through AI, we can introduce intangible cultural heritage to a broader audience, ensuring its preservation, vitality, and transmission,” said Xuefeng Geng, Director of the Yuxian Bureau of Culture, Radio, Television, and Tourism. “This collaboration with JD.com (JINGDONG) represents a harmonious blend of technology and intangible cultural heritage protection, inheritance, and innovative utilization.”

Paper-cutting designs by JD Cloud’s ChatRhino AIGC

Yuxian paper-cutting originated from the Ming Dynasty (1368-1644), which evolved from window decorations into a distinctive art form. Unlike typical paper-cutting, which relies on scissors, Yuxian artisans employ carving techniques using sharp knives on Xuan paper, followed by meticulous hand-painting—a process that makes it the only painted paper-cutting style in China. Traditional designs often feature flora, fauna, and auspicious symbols, each carrying profound cultural meanings.

Shuying Zhou is a third-generation inheritor, who has spent time exploring ways to modernize the art form. “I am always thinking about how to make more young people fall in love with paper-cutting,” Zhou reflects.

In the past, artisans primarily relied on traditional patterns passed down through generations to create designs. However, attracting young people needs a new approach that can link traditional culture that resonates with their lives. Zhou admits that artisans need to balance the preservation of cultural essence with bold innovations to have a broader appeal.

In addition to finding more modern patterns, artisans like Zhou also face the challenges of speeding up the design process. The intricate nature of this craft means that creating a new design can take anywhere from several days to over a week, posing challenges for mass production and adapting to contemporary tastes.

This is where JD Cloud’s ChatRhino AIGC solutions can help.

By training the AI model on thousands of traditional Yuxian paper-cutting designs, it has learned the intricate carving techniques and coloring methods that define the art. ChatRhino then integrates contemporary elements popular among younger generations—such as internet culture, anime, and modern aesthetics—to generate new designs. This approach not only accelerates the design process but also ensures that the art resonates with today’s audience.

“No matter if it’s from graphic design or carving techniques and coloring, AI has successfully preserved and recreated the unique charm of Yuxian paper-cutting,” commented Mande Lin, a Yuxian paper-cutting artisan.

The collaboration has yielded impressive efficiency results by producing designs hundreds of times faster than manual methods, with an adoption rate exceeding 50% among artisans.

The impact has also been expanded through JD’s platforms. Yuxian paper-cutting designs have been showcased in live-streamed events reaching audiences nationwide and even globally.

This fusion of ancient art and modern technology exemplifies how innovation can revitalize cultural heritage. As Yuxian paper-cutting embraces the digital age, it not only preserves its legacy but also ensures its relevance for future generations.

 

(yuchuan.wang@jd.com)