May 13, 2021|
Report Shows Opportunities for China’s Pharmaceutical E-Commerce Development
by Vivian Yang
Fast delivery speed and comprehensive choices are two core advantages of pharmaceutical e-commerce that have prompted a large amount of people in China to habitually purchase medicines online, said the Report on China Pharmaceutical E-Commerce Industry Research 2021.
The report was released on May 11 in Beijing by China’s leading medical industry-focused media and research platform VCBeat Research, in collaboration with JD Health.
The combination of online and offline operations and the readiness of last-mile delivery services on the market enables pharmaceutical e-commerce to cover all kinds of cases for users whenever and wherever they need medicine. A survey in the report on medicine buyers showed that 46.6% of respondents will buy medicine only when they get sick. Going online to order medicine can quickly answer their urgent need.
At the same time, common medicines for family use and medicines for long-term use account for 25.4% and 25.9% of users’ online medicine purchases respectively. Together with the government’s loosening of prescription medicine sales via the Internet, pharmaceutical e-commerce is facing an enormous opportunity to expand its market size, providing comprehensive medical products at competitive prices to customers in China.
The report also highlighted the importance of medical service in advancing the industry to the next level. It found that more than 70% of surveyed users expressed willingness to pay for doctor consultation service online, with nearly 40% willing to pay a higher price to access veteran experts.
The outbreak of COVID-19 gave a strong boost to the development of the industry, doubling its market size from RMB 100 billion yuan to 200 billion yuan over the past year. This presents enormous opportunities for pharmaceutical companies to embrace these online platforms and their digital marketing solutions as a critical channel to reach end-users, the report said.
“The report aims to showcase a comprehensive status of China’s pharmaceutical e-commerce industry development and analyze the innovation models it is incubating,” said Han Hao, senior researcher of VCBeat Research. “For JD Health, we have observed that the company’s development in many aspects ranging from full-category expansion, omni-channel operations to healthcare services and more, are all an active response to the changing needs of users in China.”
Mar 15, 2024|
JD Health Enhances Eldercare Services with Key Partnerships at Beijing Conference
On March 12th, JD Health held its fourth annual Partner Conference, coinciding with the Eldercare Consumption Summit in Beijing. The event attracted over 400 attendees, including eldercare specialists and industry representatives, and focused on developing a healthcare system that is both inclusive and adaptable, catering specifically to the dynamic needs of China’s aging population.
During the summit, JD Health established partnership agreements with ten industry-leading brands, including 3M, Cofoe, Yuwell, Haier, Innuovo, ITD GmbH, LePu Medical, Mateside, Omron, and Sonova. The partnerships also marked the establishment of the “Eldercare Brand Alliance,” dedicated to propelling innovation in eldercare services and products, ultimately improving the quality of life for senior citizens through collective efforts.
Jin Enlin, CEO of JD Health, highlighted the company’s commitment to leveraging collaborative resources to scale, standardize, and strengthen recognizable brands within the burgeoning silver economy. This strategic approach is poised to deliver unparalleled care and support to the elderly.
As China’s premier online health platform, JD Health offers a diverse range of over 30,000 brands and numerous subcategories in eldercare. Its expansive offerings cover various needs, from mobility aids to in-home care solutions, emphasizing a professional and user-centric ecosystem for eldercare products and services.
In January, JD Health launched a dedicated eldercare channel to provide a wide selection of products and services specifically designed for the elderly. The channel facilitates everything from the installation of nursing beds and at-home hearing aid services to 24/7 specialized online customer support, aiming to close the gap between professional healthcare services and the elderly community.
JD Health has also effectively integrated its online and offline services to establish a comprehensive eldercare service system. This includes setting up hearing centers and offering services such as medical escorting and quick home check-ups, enhancing the overall accessibility of eldercare.
With nearly 300 million people aged 60 and above, China’s silver economy is expanding rapidly. JD Health remains dedicated to serving this demographic, continuously working to improve the quality of life for senior citizens nationwide.
Jan 31, 2024|
JD Health Launches Comprehensive Elderly Care Channel, Delivering Online Health Solutions for China’s Aging Population
JD Health has recently unveiled an elderly care channel on its app, aiming to establish a comprehensive platform catering to various healthcare needs for China’s aging population. This initiative is integral to JD Health’s goal of becoming the first portal for online health consumption.
The specialized channel is designed to offer a broad range of services, addressing eight critical aspects of elderly care. These include health monitoring equipment, daily living and nursing, assistance products for mobility and personal care, physiotherapy and traditional Chinese medicine treatments, smart technology products tailored for the elderly, nutritional supplements and foods, medications for chronic illnesses, and home-visiting nursing care. This comprehensive approach reflects JD Health’s commitment to meeting the multifaceted needs of the elderly community.
A cornerstone of this initiative is the integration of JD Health’s “Family Doctor” program within the elderly care channel. This innovative program offers 24/7 health consultations, year-round health monitoring, and personalized advice for managing health and wellness.
JD Health has gone a step further to ensure usability and accessibility for senior citizens by offering services such as doorstep installation of nursing beds and hearing aid fittings, ensuring that the challenges often faced by the elderly in using these products are comprehensively addressed.
The launch of the elderly care channel coincides with the approaching Chinese New Year, a time when tradition encourages showing respect and love to parents and the elderly.
In response to JD’s recent initiative promoting the distribution of essential goods to underprivileged areas, Xiao Le, a Gen Z user of JD’s app expressed a wish in JD’s app to provide respiratory relief products to a nursing home on the outskirts of Beijing, a place where she had volunteered previously. JD Health promptly teamed up with brands and charity organizations, donating over 1,000 pieces of nebulizers, oxygen concentrators, ventilators, blood pressure monitors, blood oximeters, heating patches, “JD Family Doctor” smart speakers, and other health supplies, as well as mobile phones for the elderly at the nursing home.
According to 2022 statistics from China’s Ministry of Civil Affairs, the country’s population aged 60 and above has reached 280 million, with 90% of the elderly preferring home care. This represents a significant opportunity within the silver economy, one that JD Health is strategically positioned to lead and serve.
JD Upgrades Chatbot’s Functions for Merchants
