Sep 5, 2017|
Spectrum Brands Holdings and JD.com to Bring Wide Range of Trusted Consumer Products to Chinese Shoppers
Leading International Brands Including Russell Hobbs, George Foreman, Remington, Rayovac, FURminator, Tetra, Armor All and Kwikset to Launch Flagship Stores Through JD.com
Spectrum Brands Holdings, Inc., a global consumer products company offering an expanding portfolio of leading brands providing superior value to consumers and customers every day, today announced the launch of a substantial online sales effort in China on e-commerce giant JD.com, China’s largest retailer.
Spectrum Brands will offer a broad range of consumer goods via multiple flagship stores beginning this month, providing Chinese consumers with the opportunity to purchase high-quality products for many of its leading brands in categories including home appliances, personal care, pet supplies, hardware and home improvement, home and garden, batteries and auto care.
Flagship stores covering brands such as Remington, Rayovac, George Foreman, Armor All, STP, Tetra, Dingo, FURminator and Nature’s Miracle will be launched in the coming weeks as a phase one implementation.
“We are excited to enter into this strategic partnership with JD.com as it will accelerate Spectrum Brands’ entrance into the world’s largest e-commerce market,” said Dave Albert, Managing Director of Asia-Pacific for Spectrum Brands. “Through JD.com’s high-quality, online shopping platform, we will offer our expanding portfolio of innovative and trusted products to hundreds of millions of emerging middle-class consumers in China.”
“We are delighted to be able to offer some of Spectrum Brands’ great range of products to our more than 258 million active customers in China,” said Carol Fung, President of JD Fast Moving Consumer Goods. “Spectrum Brands’ well-known, high-quality products will delight our customers who are looking to improve their lives and their homes.”
Products from Spectrum Brands’ new flagship stores, as well as hundreds of thousands of other items available on JD.com, will be delivered to the homes of customers via JD’s world-class logistics network and same- or next-day shipping guarantee.