- Oct 30, 2020
- Chinese Consumers
JD and Shanghai Municipal Government to Issue RMB 2B Yuan Coupons
by Robin Luo
JD has joined hands with Shanghai’s municipal government to issue coupons worth RMB 2 billion yuan for local consumers during this year’s Singles Day Grand Promotion.
Consumers can enjoy discounts on JD using these coupons together with subsidies and coupons previously issued by JD. As China International Import Expo is around the corner, JD’s Singles Day promotion aims to boost strong and resilient consumption growth in Shanghai.
Starting from Nov. 3rd, consumers who purchase the designated products, such as cellphones, smart home appliances and digital products on JD can enjoy price cuts as high as RMB 400 yuan thanks to the coupons. It is expected to benefit tens of millions of Shanghai residents. The coupons will be issued on Nov. 3rd and Nov. 9th.
This year, during the Singles Day, JD will offer over 200 million products at 50% discounts, and over 300 million new products to Chinese consumers.