Mar 2, 2023|

JD Auto to Make Moto3 Debut with CFMOTO

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by Vivian Yang

JD.com announced on February 27 that it will join hands with Chinese motorcycle maker CFMOTO to support the Germany-based Racing PruestelGP team as it competes in the Moto3 World Championship 2023.

PruestelGP’s bike rebadged with JD Auto’s logo

CFMOTO made its debut in Moto3 in 2022 and achieved the seventh place out of 16 racing teams in the Grand Prix. This year, CFMOTO Racing PruestelGP will be represented by two racers:  Xavier Artigas (No. 43) from Spain and Joel Kelso (No. 66) from Australia, both 20 years old. Artigas scored 83 points for the team in the 2022 season, and Kelso had his first full season at Moto3 last year.

CFMOTO Racing PruestelGP, Xavier Artigas (right) and Joel Kelso

JD Auto and CFMOTO started comprehensive cooperation during the 618 Grand Promotion in 2022 on aspects ranging from branding, new product releases, fans operation, customer financial services on vehicle purchase, and enrollment in riding schools.

In 2022, a number of CFMOTO’s new motorcycles such as the 450SR, 250SR and 250CL-X series were exclusively launched on JD Auto. The number of CFMOTO vehicles sold on JD Auto increased nearly 30 percent YoY in the past two years. In 2023, the two sides will continue to deepen cooperation in various fields, such as online and offline integration, new product releases, offline maintenance services, and so on.

Two-wheel vehicles and their aftermarkets are important businesses for JD Auto. Last April, JD Auto launched China’s first online library for motorcycle models, which included 119 brands of mainstream motorcycles and electric vehicles sold on the Chinese market, presenting users with one-stop service for vehicle shopping.

 

(vivian.yang@jd.com)

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