Jul 28, 2022|
JD Pet Announced “Five S” Care Plan, Covering Over 120,000 Products
by Vivian Yang
JD Pet announced its “Five S Pet Caring Plan” on July 23rd at “The One Pet Show” in Hangzhou, focusing on five key service upgrades that make it a breeze for pet owners to find better pet food, products and medical support for their furry friends.
The five “S” stands for the following aspects respectively, most of which are trailblazing in the industry.
Safe food recommendation: JD Pet introduced a 3-in-1 quality label for pet staple food in combination with the standards from the U.S. European and Chinese feed control authorities, giving prominence to the best quality products on the platform. So far more than 400 pet staple food products from over 40 brands have been certified under this system.
Savings with 30-day price protection: For JD Pet’s self-operated products with the “30-day price guarantee” tag, consumers can claim the price difference correspondingly throughout the year, with no need to wait for the price protection privilege that is usually only offered during big sales.
Simple selection of the most suitable food: JD Pet is the first platform of its kind that offers a cross comparison tool for users to choose pet food. Factors included in the comparisons range from nutrition elements such as protein, fat, calcium, phosphorus and others, net weight, shelf life, service commitment, products ratings, positive comment rates and more. So far the tool has covered 120,000 kinds of baked, freeze-dried, fresh raw and other staple foods for easy comparison.
Stress-free product return procedure: For food products on JD Pet that are marked with “worry-free taste”, if pets do not agree with the new food within 15 days after receiving the order and the remaining food amount is still over 80 percent, the buyers can request a refund or change of products with no extra fee. So far over 8,000 kinds of products from more than 200 brands including Myfoodie, Orijen, Royal and more have participated in this program.
Service of 24/7 online pet health consultation: In addition to offering pet products, JD Pet created a dedicated team of vets to provide 24/7 free online consultation service. Customers can inquire about all kinds of pet care related questions on a daily basis in a timely manner. With a simple click on the App, pet owners can talk to certified vets on the platform to be guided on using the right products for treatment or advice on when it is necessary to go to an offline hospital.
According to the White Paper on Pet Consumption Trend in China 2021 released by JD.com and iResearch Consulting, China’s pet consumption market is developing rapidly with the size nearing 300 billion yuan by 2020. JD.com started business cultivation in this field across the industrial chain since 2019 and by now JD Pet has developed a partnership with more than 3000 + merchants in the pet industry and is serving more than 10 million pet owners.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
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