Mar 8, 2019|
‘JD Plus’ Premium Program Now Includes Zhihu Membership
JD.com’s pioneering premium membership program, JD Plus, which already includes a rich range of exclusive promotions and benefits that go beyond shopping, now includes more reasons to join. Starting March 8, JD Plus members will also receive premium subscriptions to Zhihu, China’s leading Q+A platform, as well as free access to thousands of online books via Zhihu membership.
Often cited as China’s equivalent to Quora, Zhihu ( “do you know?” in Chinese) has more than 220 million mostly young and well-educated users. Chinese internet users increasingly turn to Zhihu for insight and expert knowledge on various topics.
As part of this new tie-in, Zhihu members will also gain access to the full range of JD Plus benefits, joining more than 10 million JD Plus members who get premium services such as faster accumulation of “JingDou” loyalty points for product purchases on JD, exclusive discounts on purchases and shipping, 24-hour premium customer service, and other premium features they can use both online and offline.
Chinese consumers increasingly value the advantages of premium paid membership programs. JD.com was the first Chinese e-commerce company to introduce an exclusive paid membership service three years ago. Since then, the company has continued adding new features for its JD Plus members, including benefits beyond its own platform.
The partnership with Zhihu gives new JD Plus members free access to over 10,000 e-books, 600 audiobooks and Zhihu “Live” – real-time interactive Q+A sessions. Existing JD Plus members also have the opportunity to receive Zhihu benefits immediately via an in-app game. Others will begin receiving the new benefits without extra charge once their memberships renew.
“Over the past three years, millions of Chinese consumers have joined JD Plus to enjoy special discounts, exclusive members-only prices and coupons, among many other benefits,” said Chunhui Meng, head of JD Plus at JD.com. “By teaming up with industry leaders such as Zhihu, JD Plus is making strong progress in building the best cross-industry premium benefits program available to Chinese users. JD Plus’ emphasis on high quality benefits and services makes it a natural fit for Zhihu Reading Club’s members.”
“Since Zhihu launched its membership program last year, we have continued enhancing our premium offering through innovative partnerships,” said Rongle Zhang, Vice President of Zhihu. “As China’s largest retailer, renowned for its commitment to premium goods and quality customer service, JD is an ideal partner for Zhihu. The exclusive member privileges provided by JD Plus will be much appreciated by our insightful Zhihu members.”
The Zhihu partnership is the latest example of how JD partners with others to enhance the JD Plus program. JD Plus members already get benefits including complimentary VIP membership on China’s leading online streaming video platform iQIYI, bundled memberships with Walmart’s Sam’s Club, complimentary use of airport VIP lounges, as well as restaurant and food coupons, entertainment services, travel booking, wealth management products and more.
Dec 20, 2024|
Dada NOW Receives “Leading Restaurant Empowerment Platform” Award at the 10th China Catering Innovation Conference
On December 19, Dada NOW, China’s leading local on-demand delivery platform under Dada Group, was awarded the “Leading Restaurant Empowerment Platform” accolade at the 10th China Catering Innovation Conference in Shanghai. Celebrated for its innovative 4D Service Standards, Dada NOW delivers professional, flexible, intelligent, and customizable services to top food and beverage brands including CHAGEE, KFC, Luckin Coffee, McDonald’s, and Pizza Hut, garnering extensive acclaim within the catering industry.
4D Service Standards
The “Leading Restaurant Empowerment Platform” award honors platforms that provide comprehensive and professional services to restaurant businesses. Leveraging years of experience with leading restaurant brands, Dada NOW has crafted its 4D Service Standards to effectively address delivery challenges and enhance service quality. These standards include:
- Dedicated: Integrated solutions for warehousing, picking, and delivery.
- Dynamic: Tailored delivery solutions for diverse vendor scenarios, including store-stationed and crowdsourced rider options.
- Data-driven: Efficient data management systems utilizing AI technology for order dispatching, fulfillment timeliness, and quality inspection.
- Designable: Customized services for large supermarkets and restaurant merchants to bolster brand value.
Fast and Accurate Delivery
In the fast-paced food delivery sector, Dada NOW’s survey data indicates that 63% of brand merchants and consumers expect timely delivery, 21% prioritize location accuracy, and 9% value punctual pickup. Dada NOW completes delivery in as quickly as 9 minutes, with a 99.5% on-time completion rate and a 98% accuracy delivery rate. Real-time order matching is achieved in as fast as 0.3 seconds, ensuring fast and accurate service.
Unlike delivery providers that only focus on a single merchant type, Dada NOW provides both supermarket and restaurant deliveries. The differing peak times between these sectors allow for capacity complementation, enhancing efficiency and reducing costs. With a nationwide network of over a million riders and an industry-leading on-demand delivery model, Dada NOW has executed over 900 million route plans, swiftly allocating resources during peak periods such as lunch and dinner rushes, new product launches, and promotional events.
Customized Solutions for Merchants
To meet the strong customization needs of brand merchants, Dada NOW can offer bespoke services for each store, integrating its delivery capacity, products, and technological solutions. A notable example is the partnership with Sam’s Club, for which since 2017 Dada NOW has developed customized solutions in delivery capacity models, co-branded equipment, rider training, and system integration. This collaboration has achieved nearly 100% coverage of customized rider equipment such as helmets, uniform and delivery containers, and provides excellent customer service experiences. This highly effective collaboration demonstrates Dada NOW capabilities that are also transferrable to the restaurant sector.
Luckin Coffee, a long-standing partner of Dada NOW, exemplifies the high standards in the coffee and tea beverage sector, achieving a “30-minute delivery rate of 99.9%” to maintain peak freshness delivered to customers’ doorsteps. Dada NOW’s flexible rider network effectively manages peak demands and large order volumes during product launches and promotions through an intelligent order dispatching system, ensuring optimized delivery routes and careful handling to prevent issues like coffee spillage. Since 2023, this partnership has earned Dada Now several accolades from Luckin Coffee, including the “Best Strategic Cooperation Award” and “2023 Outstanding Delivery Partner,” with rider Tu Yanping being recognized as one of four “Annual Gold Riders” nationwide.
Dada Group operates two core businesses: JD NOW, formerly known as JDDJ, an instant retail platform, and Dada NOW, a local on-demand delivery service. Leveraging its extensive crowdsourced delivery network of millions of riders, Dada NOW provides a comprehensive service system open to merchants and individual senders across various industries and product categories. The company’s two platforms operate independently and collaboratively.
(vivian.yang@jd.com)
Dec 13, 2024|
JD.com Targets 5 Billion RMB with Chilean Product Partnership as 2024/25 Season Cherry Sales Launch
On December 12, JD Super, the supermarket division of JD.com (also known as JINGDONG), launched the Chilean Specialties Festival and kicked off 2024/25 Chilean cherry sales with the recent arrival of the first “Cherry Express” ship in China. In a ceremony attended by the Chilean Ambassador to China, H.E. Mr. Mauricio Hurtado, JD Super signed a strategic cooperation agreement with Chilean brands, aiming to achieve 5 billion RMB in sales of Chilean products, including cherries, wine, and salmon, over the next three years.
The sea-freight Chilean cherry sales launch event was officiated by Ambassador Hurtado, Chao Junwen, Secretary-General of the China Chamber of Commerce for Foodstuffs and Native Produce, and Juan Latife, General Manager of Garces Fruit China, Chile’s leading cherry exporter.
Through large-scale direct sourcing, JD’s procurement team has reduced the import costs of Chilean cherries, offering consumers prices that are approximately 15% lower than those on other e-commerce platforms for the same grade and size.
To ensure quality and proper grading, JD Super has introduced a caliper offering this season. Each box of cherries comes with a caliper that allows consumers to accurately grade the fruit and ensure they have received high-quality Chilean cherries.
Since late October, JD’s online channels and its 7Fresh omnichannel supermarket chain have been selling the season’s air-freight Chilean cherries. This product offering, which has been met with enthusiasm from Chinese consumers, is supported by JD’s extensive national cold-chain logistics network and instant delivery services that can deliver orders within 30 minutes, making it easy and affordable for users to enjoy the early batch of Chilean cherries.
“This large-scale procurement cooperation will allow JD Super to continue leveraging our strong supply chain capabilities and work closely with Chilean partners to offer a wider variety of Chilean products at competitive prices and services to Chinese consumers,” said a spokesperson of JD Super.
(vivian.yang@jd.com)
JD.com Harnesses AR Technology to Improve Childhood “Stranger-danger” Education
