Nov 3, 2021|
JD Procured RMB 310 Billion Yuan Imported Products in Past 2 Years
by Mengyang He
On November 2, JD released its “Report on JD.com Imported Products Consumption” at the “Ambassadors’ Forum on International Consumption” in Beijing, revealing that JD has procured RMB 310 billion-worth of imported products over the past two years.
Ahead of the upcoming 4th China International Import Expo (CIIE) and amidst JD’s Singles Day Grand Promotion, senior diplomats from five countries, including ambassadors of Chile, Denmark, Indonesia, Thailand, and the Minister for Commercial Affairs of Embassy of Japan, joined the forum and discussed the pathways for China’s import consumption.
“Among imported products on JD, cherries from Chile, cookies and milk powder from Denmark, latex pillows from Indonesia, bird’s nest from Thailand, Nintendo and Sony game consoles from Japan are some of the most popular imported products among Chinese consumers,” said Simon Han, Vice President of JD.com and Head of JD Retail V Business Group.
JD’s report on imported consumption also highlighted the increasing popularity of the categories of beauty, maternal and child, and nutrition and health products. In addition, the rising categories in JD’s 2020 import consumption include medical care, pet supplies, food and beverage, personal care, and more.
H.E. Luis Schmidt, the Ambassador of Chile, noted that Chile is the first country from South America that established a National Pavilion on JD.com, and the Chile National Pavilion offers products from 30 Chilean brands. According to statistics, the transaction volume of Chilean cherries soared by 210% on Day 1 of JD’s 2021 Singles Day Grand Promotion.
Till now, JD has opened 22 National Pavilions. The number of new brands on JD.com being introduced through national pavilions has increased over 100% in 2020, and more of them are expected to continue to bring local authentic and high-quality products to Chinese consumers.
H.E. Thomas Østrup Møller, the Ambassador of Denmark, mentioned that “in the last year, China became Denmark’s 5th export market for the first time. Lego, Arla, B&O, ECCO are very popular in the Chinese market.”
In bringing overseas brands and merchants, especially SMEs, “JD Worldwide has proposed a range of methods, including through third party operation and livestreaming,” explained Mr. Frank Yu, Deputy General Manager of JD Worldwide at JD Retail V Business Group.
Logistics is also of critical importance to cross-border trade. As of June 30, 2021, JD has approximately 50 bonded warehouses and overseas warehouses combined, which cover more than 500,000 square meters. JD is constructing two “48-hour roads” (routes through which packages can be delivered internationally within 48 hours) in a bid to increase shipment of goods from overseas to China and vice versa.
H.E. Djauhari Oratmangun, the Ambassador of Indonesia, also recognized that “JD has played a significant role in promoting Indonesian products to the Chinese market. Meanwhile, JD’s e-commerce joint venture in Indonesia, JD.ID, has already developed into one of the six largest e-commerce companies in the country.”
H.E. Arthayudh Srisamoot, the Ambassador of Thailand, noted that Thai products are also very popular in China. During JD’s 618 Grand Promotion in 2021, 260,000 durians were sold on JD.com. The Ambassador also praised JD’s joint venture with Thailand’s Central Group, aka. JD Central, as it has been a great help amid growing Sino-Thailand trade.
Mr. Tanaka Eiji, Minister for Commercial Affairs of Embassy of Japan expressed that during his recent visit to JD’s Plant Factory in suburb Beijing, the hygiene standard was very high, and he was hoping Chinese consumers can access to Japanese vegetables and products more easily.
In addition to giving keynote speeches, the senior diplomats also participated in a discussion about cross-border trade, the economy, and the Singles Day Grand Promotion.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
Pre-Sales of 59,688 Brands Surge 100% YOY in JD’s Singles’ Day Grand Promotion
