Dec 2, 2020|
JD’s Data Shows Different Warming Consumptions Between Northern and Southern China
by Hui Zhang
JD’s data continues to demonstrate the vitality of the post-COVID economy in China, revealing how consumers from the northern and southern parts of China are keen on different household products to keep warm as the weather is getting colder.
According to JD’s data in November, consumers from northern China bought more heat warmers while those from southern China spent more on innovative heating products, such as electronic towel racks, which may serve as towel dryer, heater and dehumidifier.
Since consumers in northern China started getting heat from the public utility system in early November, radiators and wall-mounted furnaces have become best-sellers for local people who want to supplement the in-house heating. Sales of radiators and wall-mounted furnaces on JD increased by over 100% YOY on Nov. 1 alone. Sales of the two categories increased by 77% YOY from Nov. 1 to Nov. 26, with the majority of radiator consumers being women, accounting for 56.29% of the total number. Shandong province, Hebei province and Beijing are among the top three regions in terms of purchase volume.
Compared with the northern part of China, which is dry and warm (indoors) thanks to the public utility system, the southern part is relatively wet and cold, which is difficult for the drying of household necessities and clothes. Traditionally, as a national policy created in early 1950s, public utility system in cities and townships in southern part of China doesn’t provide heating services during the winter, due to the relatively higher temperature comparing with the northern part of China, in order to save energies.
As a result, innovative warming household products, such as electronic towel warming racks, are favored by local people in southern part of China. According to JD’s data in November, electronic towel racks are widely welcomed by consumers in the southern part of China, with married men aged 26-35 particularly keen on buying electric towel racks. Jiangsu, Sichuan, Guangzhou and Shanghai are among the top four regions, accounting for more than 50% of the sales of electronic towel racks.
“This year is expected to be one of the particularly cold years, and a new round of cool air is coming,” said a merchandising manager from JD. “JD has leveraged its big data capability to precisely recommend household warming products to potential consumers.”
Dec 20, 2024|
Dada NOW Receives “Leading Restaurant Empowerment Platform” Award at the 10th China Catering Innovation Conference
On December 19, Dada NOW, China’s leading local on-demand delivery platform under Dada Group, was awarded the “Leading Restaurant Empowerment Platform” accolade at the 10th China Catering Innovation Conference in Shanghai. Celebrated for its innovative 4D Service Standards, Dada NOW delivers professional, flexible, intelligent, and customizable services to top food and beverage brands including CHAGEE, KFC, Luckin Coffee, McDonald’s, and Pizza Hut, garnering extensive acclaim within the catering industry.
4D Service Standards
The “Leading Restaurant Empowerment Platform” award honors platforms that provide comprehensive and professional services to restaurant businesses. Leveraging years of experience with leading restaurant brands, Dada NOW has crafted its 4D Service Standards to effectively address delivery challenges and enhance service quality. These standards include:
- Dedicated: Integrated solutions for warehousing, picking, and delivery.
- Dynamic: Tailored delivery solutions for diverse vendor scenarios, including store-stationed and crowdsourced rider options.
- Data-driven: Efficient data management systems utilizing AI technology for order dispatching, fulfillment timeliness, and quality inspection.
- Designable: Customized services for large supermarkets and restaurant merchants to bolster brand value.
Fast and Accurate Delivery
In the fast-paced food delivery sector, Dada NOW’s survey data indicates that 63% of brand merchants and consumers expect timely delivery, 21% prioritize location accuracy, and 9% value punctual pickup. Dada NOW completes delivery in as quickly as 9 minutes, with a 99.5% on-time completion rate and a 98% accuracy delivery rate. Real-time order matching is achieved in as fast as 0.3 seconds, ensuring fast and accurate service.
Unlike delivery providers that only focus on a single merchant type, Dada NOW provides both supermarket and restaurant deliveries. The differing peak times between these sectors allow for capacity complementation, enhancing efficiency and reducing costs. With a nationwide network of over a million riders and an industry-leading on-demand delivery model, Dada NOW has executed over 900 million route plans, swiftly allocating resources during peak periods such as lunch and dinner rushes, new product launches, and promotional events.
Customized Solutions for Merchants
To meet the strong customization needs of brand merchants, Dada NOW can offer bespoke services for each store, integrating its delivery capacity, products, and technological solutions. A notable example is the partnership with Sam’s Club, for which since 2017 Dada NOW has developed customized solutions in delivery capacity models, co-branded equipment, rider training, and system integration. This collaboration has achieved nearly 100% coverage of customized rider equipment such as helmets, uniform and delivery containers, and provides excellent customer service experiences. This highly effective collaboration demonstrates Dada NOW capabilities that are also transferrable to the restaurant sector.
Luckin Coffee, a long-standing partner of Dada NOW, exemplifies the high standards in the coffee and tea beverage sector, achieving a “30-minute delivery rate of 99.9%” to maintain peak freshness delivered to customers’ doorsteps. Dada NOW’s flexible rider network effectively manages peak demands and large order volumes during product launches and promotions through an intelligent order dispatching system, ensuring optimized delivery routes and careful handling to prevent issues like coffee spillage. Since 2023, this partnership has earned Dada Now several accolades from Luckin Coffee, including the “Best Strategic Cooperation Award” and “2023 Outstanding Delivery Partner,” with rider Tu Yanping being recognized as one of four “Annual Gold Riders” nationwide.
Dada Group operates two core businesses: JD NOW, formerly known as JDDJ, an instant retail platform, and Dada NOW, a local on-demand delivery service. Leveraging its extensive crowdsourced delivery network of millions of riders, Dada NOW provides a comprehensive service system open to merchants and individual senders across various industries and product categories. The company’s two platforms operate independently and collaboratively.
(vivian.yang@jd.com)
JD Auto Redefines Automotive Supply Chain at Automechanika Shanghai 2020
