Jun 19, 2024|
UEFA Euro 2024 and JD618 Grand Promotion: A Celebration of Football and International Flavors
As UEFA Euro 2024 kicks off, it coincides with the peak of the JD618 Grand Promotion on June 15th. To mark the occasion, nine diplomats and trade, commerce, and sports representatives from Austria, Belgium, Poland, Serbia, Slovakia, Spain, the Czech Republic, and the U.K. have come together for a special JD video to celebrate and showcase their countries’ specialties to Chinese football fans.
European Delights for Football Fans
Nothing complements a football match like European wines and beers. Richard Baker, head of China at Scottish Development International (SDI), invites Chinese fans to enjoy the games with authentic Scotch whiskies or refreshing Scottish craft gin —perfect for the high-stakes moments of the matches.
Martina Mihalova, Economic & Trade Counselor at the Slovak Embassy in Beijing, recommends Slovakia’s celebrated noble wine and MATYSAK 100% grape juice, noting their sweet notes pair excellently with spicy Chinese dishes such as Sichuan cuisine. Similarly, Veronika Břízová, Political Diplomat from the Embassy of the Czech Republic in Beijing, and Kiran Patel, Senior Director of the China-Britain Business Council (CBBC), endorse their countries’ esteemed beers and premium food products.
For those enjoying late-night games, Didier Denayer, Economic and Commercial Counselor for the Walloon Region of the Belgian Embassy to China, suggests indulging in Belgium’s renowned chocolates and fries. From Spain, David Picazo, President of the Spanish Chamber of Commerce in Beijing, recommends a selection of hams, cheeses, and seafood as perfect accompaniments for cheering on the Spanish team. Marcin Motyka, Business Development Manager of the Polish Investment & Trade Agency, highlights snacks like crunchy pretzels, tasty pierogi, and gingerbread for an authentic Polish experience.
Dr. Michael Berger, Commercial Counselor at the Austrian Embassy to China, suggests keeping energy levels high with Austria’s Red Bull and high-calcium milk during late-night matches. Marko Zorić, a former professional football player from Serbia who used to play in the Chinese Super League, encourages Chinese fans to enjoy Serbian coffee, fruit juices, jams, and more while supporting his home team.
JD.com: Bridging Cultures and Markets
More than 60 countries have opened nearly 140 country-themed online flagship stores on JD.com, known as “JD National Pavilions.” This initiative, supported by the respective embassies and authoritative organizations in China, offers an efficient way to introduce Chinese consumers to premium international goods.
Further enhancing its sourcing capabilities, JD.com’s cross-border import platform, JD Worldwide, established its first self-operated overseas warehouse in Paris this past January. This move ensures a direct supply of the latest European fashion items to Chinese consumers.
For fans eager to experience the European Championship firsthand, JD Travel offers a selection of match tickets, game-watching tours, exclusive trips to Europe, and travel products. Lucky consumers can also win generous European tour prizes.
As UEFA Euro 2024 unfolds alongside the JD618 Grand Promotion, JD.com stands at the intersection of sports and global commerce, bringing the excitement of the championship and the allure of international flavors to Chinese consumers. This unique blend of events not only elevates the viewing experience but also fosters deeper cultural connections, showcasing the best each country has to offer. With its innovative platforms and dedicated services, JD.com continues to build bridges between nations, celebrating the spirit of global unity and shared passions.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
JD.com’s 618 Grand Promotion 2024: Record-Breaking Transaction Volume and Orders with Over 500 Million Users Participating
