Italian Luxury Furniture SELETTI Brings Avant-Garde Home Products on JD

Italian Luxury Furniture SELETTI Brings Avant-Garde Home Products on JD

by Rachel Liu

On August 13th, Italian luxury furniture brand SELETTI opened a first-party flagship store on JD.

JD’s experienced luxury buyers have personally selected products for JD customers based on a thorough understanding of Chinese consumers’ preferences. All products are provided by SELETTI’s authorized channels. JD’s Luxury Express delivery service is also available.

The SELETTI store on JD provides the brands’ new products and classic, hot selling items covering lighting, tableware, glass products and more, such as the Monkey Lamp that SELETTI jointly designed with Italian designer Marcantonio; the Cosmic Dinner collection that SELETTI worked on with Diesel; and other crossover collections, including SELETTI wears Toiletpaper and Studio Job&SELETTI.

SELETTI was founded in 1964 by Romano SELETTI as a family business to import interior design products into Italy. Since 2008, the brand has broadened its product range to decorative items, lighting, furniture and more under the leadership of the second generation of the SELETTI family business, Stefano SELETTI. The brand became one of the most stylish home decoration brands in Italy.

Nearly 200 luxury brands have partnered with JD, covering high-end furniture, apparel, children’s wear, jewelry, skincare brands and more. The joining of SELETTI will provide more choices for fashion lovers on JD.

 

(liuchang61@jd.com)

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