Dec 30, 2023|
JD Auto’s New Year Extravaganza: Tesla Model 3 Vehicles Up For Grabs in Exclusive Lottery
JD Auto, the omni-channel automotive division of JD.com, in partnership with Tesla, made an announcement on December 26th, unveiling an exclusive New Year’s Eve lottery during the December 31st broadcast of the Hunan TV New Year’s Gala. The event’s highlight is a giveaway where seven lucky winners will receive up to 10 years of usage rights for a Tesla Model 3 Refresh Edition, along with a separate giveaway of an additional 10 Cybertrucks for Kids.
This highly-anticipated New Year’s Eve show, exclusively sponsored by JD.com, has garnered significant popularity among China’s youth. Participation is simple and convenient: viewers need to open the JD App at 8:00 PM on December 31st. In addition to the Tesla prizes, JD will be generously giving away ten million physical gifts and 1 billion RMB in virtual red envelopes.
A testament to the strong history of collaboration between JD Auto and Tesla is the successful launch of Tesla’s flagship store on JD.com on February 14th. The store features a diverse array of products, including charging equipment, accessories, and fashion apparel, covering over 200 types of products across 22 categories. The store’s launch generated immense interest, with the keyword “Tesla” receiving nearly five million searches on JD.com and attracting nearly 700,000 followers within the first 48 hours.
The partnership extends beyond merchandise. JD Auto and Tesla are also working together in online and offline services, cultural and peripheral product promotions, and extensive cooperation in logistics and installation services for automotive products such as charging stations.
In addition to the lottery, JD Auto is offering extra year-end rewards for car owners during the New Year period. These include complimentary services and products like oil maintenance, tires, in-car storage boxes, electric bicycles, car washes, wipers, JD Auto Max memberships, and substantial discounts on new car purchases.
JD has been actively strengthening its presence in the automotive sector since it launched its online automotive product business in 2018. In October 2022, JD Auto expanded its offerings by launching new energy vehicle experience centers in various cities, providing a holistic solution for automotive needs. In June 2023, JD Retail consolidated its automotive ventures by establishing the JD Auto business unit, aimed at offering an integrated platform for vehicle owners, encompassing everything from purchase to maintenance.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
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