- Dec 18, 2020
- Business Update
JD.ID Posts Record Transaction Growth in Year-end Campaign
By Martin Li
JD.ID, the e-commerce joint venture of JD in Indonesia, has posted its strongest transaction growth in the past four years in its year-end campaign.
The campaign lasted from Dec. 10-12, concluding on the National Online Shopping Day (HARBOLNAS) in Indonesia. The first hour of the three-day campaign saw a record three-time growth in the number of transactions, compared with the same period of last year.
In partnership with brands and sellers, JD.ID offered diversified discounts. Among the most popular items sold were groceries, heath care products, baby products, smartphones, tablets and accessories, home appliances and home living products. These items were also top sellers during the company’s 11.11 campaign, which was held from Nov. 9-11. This reflects strong demand for daily necessities by Indonesian consumers who mostly are still working from home due to the COVID-19 pandemic.
“We really appreciate the positive response from our JD friends during the end of the 2020 shopping festival. Through the implementation of this campaign, we hope that loyal customers can feel the “joy” by enjoying an unforgettable shopping experience at JD.ID,” said the company’s marketing head Mia Fawzia.
“We also want to thank the brand partners and sellers who have contributed to the success of this program, especially the JDers (which refers to JD.ID employees) who are tireless in preparing and providing the best service to all customers in Indonesia,” she said.
“In the future, in 2021, JD.ID will return with various special promos, ranging from discounted prices, shopping vouchers, cash back, free shipping, and many more. On the logistics and operational side, we are also committed to always providing the best end-to-end service, from warehouses, drop points, couriers, customer service, to after-sales. We will ensure every aspect of our service is in prime condition, so as to provide maximum comfort and shopping satisfaction for all customers. And last but not least, we will present a wide selection of quality products with #DijaminOri (original guarantee),” she added.