Nov 16, 2021|

JD News Roundup Vol. 24: Singles Day Wrap-up, Automated Warehouses in Europe and More


Welcome to volume 24 of our 2021 weekly digest. Here we consolidate a selection of JD news and give context on why it matters. If you have any questions or topics you are hoping we will explore, please email

JD’s Winning Battles for Green Economy has announced that it will reduce carbon emissions by 50% by 2030, comparing with 2019. At the same time, JD will collaborate with partners to build the largest rooftop photovoltaic (PV) power generation ecosystem by 2030. Find more about the company’s carbon emission reduction practices.

JD RETAIL Posts over RMB 349.1 Billion Yuan Transaction Volume for Singles Day Grand Promotion 2021 reported a record-breaking Singles Day Grand Promotion on November 12, 2021, with transaction volume totaling RMB 349.1 billion yuan at the midnight of November 11, ending the 11-day promotion that started from 8pm on October 31. Transaction volume of 31 brands surpassed RMB 1 billion yuan with Apple surpassed RMB 10 billion yuan.

This year’s shopping festival saw a continued trend of high-quality products and services consumption by consumers in China, with growing demand from low-tier markets, especially in the categories of home appliances, medicine and home decoration.

MUJI and Join Hands to Launch Fresh Food Complex in Shanghai

Japanese retail giant MUJI launched a fresh food complex in collaboration with’s omnichannel supermarket SEVEN FRESH in Shanghai on Nov. 11, 2021. The complex marks the debut of MUJI’s foray in the fresh food industry in China and the first appearance of SEVEN FRESH in Shanghai. A wide range of meal solutions is offered in the store, including ramen, oatmeal, frozen food, ice cream, pizza and more that can be picked up in store or delivered in as fast as 30 minutes.

Danish Fashion Platform Miinto Launches Official Flagship Store on JD

Europe’s leading online fashion platform Miinto started its overseas official flagship store on on Nov 8, bringing its broadest and finest assortment of fashion clothing and accessories to JD’s over 530 million consumers.

Miinto joins JD through the Just-In-Time project, which enables cross-border merchants to synchronize products and orders via an integration system, and provides consumers with an upgraded shopping experience through access to trendy products.


This year’s shopping festival marks the first time accepts e-CNY during Singles Day Grand Promotion. In collaboration with China Construction Bank, JD users in 11 cities are able to purchase first-party products with e-CNY. According to JD Technology, over 100,000 customers used e-CNY on JD’s app during the promotion period.

JD LOGISTICS’s international logistics team in Europe welcomed Philip Mountford, CEO of Hunkemöller, a Dutch-based international lingerie retailer for a visit to JD’s automated warehouse in Venray, the Netherlands. The two sides entered into cooperation this June with the shared vision towards cutting-edge technologies as key to driving B2C retail operation efficiency. It is estimated that JD’s tech-driven distribution center has shortened two-thirds of Hunkemöller’ s average daily order production time.