JD Super Helps Merchants Market their Spring Tea

JD Super Helps Merchants Market their Spring Tea

by Rachel Liu

JD Super, JD’s online supermarket, has launched a series of initiatives to help tea merchants successfully sell of their spring season tea crop during the COVID-19 epidemic. Support includes store launches, operations and marketing promotions.

In China, spring tea usually becomes available to consumers starting in mid-February. The flavor of this tea is at its best during this time. However, many tea sellers are experiencing difficulty selling it due to the logistics problems in some areas of the country. JD Super’s initiatives enable merchants in Hubei province to enjoy JD’s platform free of charge and discounts on commissions if they launch stores on JD. For merchants outside of Hubei, JD Super will provide rebates and special support plans to help them develop their businesses after the COVID-19 subsides.

JD also provides free third-party operations and store launch services for merchants that are unfamiliar with e-commerce. Tea merchants that are newly launched on JD also have the chance to put their products on JD’s promotion page to get greater exposure.

Warehouse and logistics service support provided by JD Logistics will help tea sellers get their products delivered to customers.

 

(liuchang61@jd.com)

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