Jan 9, 2018| JD Retail

Saint Laurent Partners With JD.com’s TOPLIFE To Launch E-commerce Flagship Store in China

Saint Laurent today announced a significant new partnership with China’s e-commerce giant JD.com to offer its iconic fashion choices to customers in mainland China. The Saint Laurent brand will be featured as part of JD’s recently launched TOPLIFE online luxury fashion platform, which brings high-end fashion and luxury items from around the globe directly to Chinese consumers and provides a curated, premium online shopping experience.

Consistent with Saint Laurent’s global omni-channel development and commitment to offer exceptional and consistent client service across all distribution channels, TOPLIFE offers Chinese consumers access to Saint Laurent’s full brand and shopping experience, including not only the Paris fashion House’s latest collections for both women and men, but also relevant videos, campaigns and news.

Saint Laurent will benefit from TOPLIFE’s state-of-the-art operations that include same-day delivery, the cleanest and most advanced warehouse facilities, 24/7 customer service and a large range of local payment methods. Clients from Beijing, Shanghai, Guangzhou, Shenzhen, Chengdu, Guangzhou, Shenyang, Wuhan and Xi’an will be able to receive Saint Laurent products through Luxury Express, TOPLIFE’s unique suit-and-white-glove delivery service.

“Thanks to the sophisticated logistics network and the personalized platform provided by our partnership with TOPLIFE, Saint Laurent will be able to implement its omni-channel development in China, securing a top-level luxury journey to our clients,” said Francesca Bellettini, President and CEO of Saint Laurent. “This partnership will offer an exceptional, coherent experience across different distribution channels, maintaining Saint Laurent’s privileged relationship with customers.”

“We welcome the world-renowned Saint Laurent brand to TOPLIFE,” said Richard Liu, Founder and CEO of JD.com. “We launched TOPLIFE in October to provide a new type of online shopping experience specifically designed for luxury brands and their existing and new customers in China. The addition of the beloved Saint Laurent brand is sure to excite our more discerning shoppers and help TOPLIFE become China’s destination of choice for luxury e-commerce.”

Oct 11, 2018| JD Retail

Canali and JD.com Bring Premium Italian Tailoring to Chinese Customers

Ling Cao fashion | luxury

Celebrated Italian fashion house Canali is opening an official online store on JD.com, bringing the understated sophistication of its custom suits and menswear to China’s most discerning consumers via JD’s white glove delivery service, JD Luxury Express.

Furthering JD’s vision of boundaryless retail, in which consumers can buy whatever they want, whenever and wherever they want it, shoppers will be able to peruse different suit styles and materials from Canali’s new Fall/Winter 2018 collection. They can purchase a voucher for their preferred type of suit, then visit a brick and mortar store to have their measurements taken, enjoying famous Italian-style premium service and receiving their new custom made suit within six to eight weeks.

The move represents an expansion of JD and Canali’s partnership, which launched earlier this year when the brand debuted on JD’s dedicated luxury platform, TOPLIFE. All Canali items on both JD’s platform and TOPLIFE are eligible for JD Luxury Express, JD’s specialized delivery service for luxury goods. Customers will receive their items hand delivered by a white-gloved, specially trained courier driving an electric vehicle.

“China is one of the most important markets for Canali and the luxury garment industry as a whole,” said Paolo Canali, Commercial Director of Canali Group.

“We are excited to continue our celebration of the Italian sartorial tradition online by joining forces with JD. Together, we can provide our consumers with more opportunities to enjoy exclusive ‘Made in Italy’ items along with a truly premium customer experience.”

“As Chinese consumers become more reliant on e-commerce in the age of Boundaryless Retail, shoppers are increasingly turning to JD to provide a premium retail experience for luxury purchases,” said Kevin Jiang, Vice President of JD.com, overseeing the company’s luxury department. “Our newest luxury brand partnership with legendary Italian fashion house Canali brings JD customers convenient access to one of the world’s top collections of high-quality bespoke menswear, combined with the benefit of JD’s world-class logistics and service.”

Oct 8, 2018| JD Retail

Ermenegildo Zegna joins forces with JD.com’s TOPLIFE

Ling Cao Ermenegildo Zegna joins forces with JD.com’s TOPLIFE | luxury

JD.com has partnered with Ermenegildo Zegna to launch a virtual pop-up store on JD’s dedicated luxury platform TOPLIFE, bringing the Italian menswear brand’s new XXX Collection to China’s growing ranks of luxury consumers.

The collaboration marks a further step for Zegna’s China e-commerce presence. As part of the partnership, the elite fashion house has brought an exclusive product line to TOPLIFE, JD’s platform for the latest collections from the world’s top fashion houses.

“Zegna is a wonderful addition to TOPLIFE. Our customers want the latest and greatest fashion from around the world, and will love the brand’s bold, expressive and individualistic style,” said Xia Ding, President of JD International Fashion. “We’re absolutely thrilled to be connecting Chinese consumers to one of Europe’s most respected luxury brands.”

Artistic Director Alessandro Sartori said, “In essence, the XXX Collection aspires to match the identity of society’s boldest and most visionary members. It is designed for a new tribe of consumers who travel freely across time zones, genres and styles. TOPLIFE has served as a highly effective platform for the world’s top brands to build extraordinary flagship stores online.”

Since its launch just under a year ago, JD’s TOPLIFE has rapidly solidified its position as the leading destination for high-end global brands eager to tap into China’s booming luxury lifestyle market. The platform delivers a state-of-the art shopping experience for luxury consumers through its advanced technologies and unrivaled delivery speeds, as well as JD Luxury Express, the company’s signature white glove delivery service that brings premium and specialty products right to Chinese consumers’ doorsteps via a well-dressed courier in an electric car.

Zegna’s partnership with JD expands the strong roster of leading fashion brands that have worked closely with TOPLIFE, such as Christian Louboutin and Fendi, both of which launched digital pop-ups on the platform this year. Saint Laurent, Alexander McQueen, Oscar de la Renta and Kiton are also among the brands that have joined the platform.

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