Nov 26, 2021|

SEVEN FRESH Expands Presence in China’s Greater Bay Area

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by Mengyang He

On November 26, JD.com opened the fifth SEVEN FRESH store in Shenzhen with an area of 2,000 square meters, followed by the second one recently opened in the southern city of Foshan in Guangdong province on November 20. With opening three new stores in a month, SEVEN FRESH has been expanding its presence rapidly in the Guangdong–Hong Kong–Macau Greater Bay Area.

The new SEVEN FRESH store in Shenzhen, Guangdong province

With over 8,000 products in stock, the new SEVEN FRESH stores integrate local tastes, bringing fresh taro from Lipu in Guangxi Zhuang Autonomous Region and Lechang in Guangdong province to consumers in this area. Additionally, in order to cater to Cantonese people’s soup-eating tradition, the stores also offer a variety of Chinese herbs that are usually served in soup.

The new SEVEN FRESH store in Foshan, Guangdong province

As of now, JD’s SEVEN FRESH stores are present in 14 cities and 7 provinces and municipalities across China, 10 of which are in the Greater Bay Area. SEVEN FRESH centers on physical stores, where on-demand delivery orders can be fulfilled within 30 minutes by nearby stores with a radius of 3 kilometers.

 

(hemengyang5@jd.com)

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