May 19, 2021|
Hefei Welcomes JD’s Second E-Space Store
by Rachel Liu
JD’s second E-Space store soft opens on May 19 in Hefei, the capital city of Anhui province. The store will be officially open on June 18th, the peak day of JD’s 618 Grand Promotion.
Like the 50,000 square-meter JD E-Space store in Chongqing, the store in Hefei also provides customers with immersive shopping experiences in multiple product categories, including home appliances, electronics, digital products, beauty, health and fitness, daily necessities and more. The 40,000 square-meter store welcomes over 500 brands, and over 200,000 SKUs are available for sale in store. To allow customers to enjoy state-of-the-art products and technologies, the store set up 11 “experience areas” including camera and photography, mobile gaming, computer gaming, beauty, sleeping, cooking and kitchenware, health-related products, outdoor sports, bakery, wine tasting and more. The extensive experience areas mean that E-Space can become part of the fabric of consumers’ everyday lives, serving as a “fourth place” for friends of all ages looking to gather together.
JD 5Star, the home appliance chain store brand that JD fully acquired in 2020, will be responsible for the operations of the store, combining JD’s supply chain advantages with 5Star’s experience in offline store operations.
“The first JD E-Space store in Chongqing was a great success. We saw strong sales performance in the store in the past year, and the store also became a destination for local customers to experience new products and have fun,” said Yiqing Pan, president of JD 5Star: “This give us great confidence in opening the Hefei store and more stores to come. We hope that the new JD E-Space will bring high-quality service and omni-channel shopping experience to local customers.”
In the Hefei JD E-Space store, the prices of products are synced in real time with prices on JD.com, ensuring customers always get the most favorable price for any product QR codes available next to all of the products in the store, which enables easy ordering without the hassle of having to take purchases home. The store is equipped with an adjacent warehouse, however, making it possible to take items home rather than having to wait for delivery, if desired.
Another highlight of the store is the services it provides. For example, for customers looking to engage in home decor, the Hefei JD E-Space store can provide space design, delivery and installment services for home appliances. In the future, Hefei residents can have their consumer electronics repaired at the store, no matter where the product was purchased.
Nov 7, 2024|
CIIE 2024: JD.com to Expand Imports of Specialty Brands, Strengthen Healthcare Partnerships, and Enhance Logistics
At the 7th China International Import Expo (CIIE) on November 5, JD Super, the supermarket division of JD.com, announced a major initiative to broaden its selection of imported specialty. Over the next three years, JD Super plans to introduce over 1,000 new international brands to meet the increasing demand for high-quality, diverse imported goods.
Meeting the Growing Demand for Quality Imports
According to JD Worldwide’s “White Paper on 2024 China Cross-Border Consumption Trends,” more than 80% of Chinese consumers are interested in imported products, with many prioritizing authenticity, quality, and fast delivery. In response, JD has significantly expanded its range of international offerings. During the ongoing Singles’ Day Grand Promotion, sales of cross-border products have surged, with more than 600 brands experiencing a sales increase of over 100% compared to last year.
Strengthening High-Quality Food Partnerships
Demonstrating JD.com’s commitment to sourcing high-quality products, JD Super signed a new procurement agreement at CIIE with Huadong Foods and Teys, a major Australian beef brand under Cargill. Under this agreement, JD Super and Huadong Foods will procure $50 million of Teys beef throughout 2025. This partnership underscores JD’s strategy of collaborating with trusted suppliers to provide high-quality, affordable beef to Chinese consumers.
Delivering Authentic Global Goods Efficiently
JD Logistics has built a robust logistics network that spans bonded, direct mail, and overseas warehouses, facilitating fast deliveries of imported items across categories such as electronics, fashion, beauty, food, and baby products. In many major cities, delivery times have been reduced to under 48 hours.
For instance, JD Super’s partnership with Raub of Malaysia enables the import of Musang King durians, which are harvested at peak ripeness and air-shipped with cold chain logistics for delivery within 24 hours. Additionally, JD.com also secured an early supply of Chilean cherries, available since October, which can be delivered in as little as 30 minutes in many areas through JD NOW, its on-demand retail service.
JD.com’s “JD National Pavilions” program, which features over 150 country-themed flagship stores from more than 70 countries and regions, continues to be a cornerstone of its import strategy. Supported by embassies and reputable organizations, this initiative offers Chinese consumers access to premium products and cultural experiences from around the world. In April, JD launched the JD National Pavilion of Mali, introducing popular items like shea butter and garnering over 40,000 followers.
Expanding Healthcare and Logistics Partnerships
JD Health is also making strides at CIIE by strengthening partnerships with leading global healthcare companies, including Merck, Bayer, and Roche. As “China’s premier online health access point,” JD Health is committed to integrating digital and physical healthcare resources to improve access and convenience for patients.
Key collaborations include initiatives with Haleon to promote brain health and anti-aging for the “silver economy,” with MSD China on a digital diabetes management model, and with Teva Pharmaceuticals to provide patient education for conditions such as tardive dyskinesia (TD) and Huntington’s disease (HD).
On the logistics front, JD Logistics announced plans to double its overseas warehouse space by 2025 and expand its network of bonded and direct mail warehouses. JD Express now serves over 60 countries, enhancing cross-border delivery efficiency and supporting both brands and consumers.
Through these efforts, JD.com reaffirms its commitment to sourcing and delivering authentic, high-quality imported products to Chinese consumers, supported by an advanced supply chain that ensures a superior shopping experience.
(vivian.yang@jd.com)
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