May 21, 2021|
JD 618 Grand Promotion to Mobilize Over 20 Million Workers along the Industrial Chain
by Vivian Yang
JD 618 Grand Promotion, China’s largest mid-year shopping festival will involve extensive participation of more than 20 million people along the entire industrial chain this year, supporting each of over 230 brands to achieve over RMB 100 million in sales and 120,000 mid-and-small-sized merchants to double their transactions, as released by Chen Lin, head of the ecosystem business of JD Retail at the shopping festival’s kickoff event on May 20 in Beijing.
Chen Lin, head of ecosystem business of JD Retail
A number of supportive measures with the aim to lower costs and improve operating efficiency will be provided to JD merchants to help them prepare for the upcoming sales season, including simplified store on-boarding processes, dedicated customer service solutions with doubled efficiency, omni-channel marketing incentives, livestreaming and other channel expansion support in nearly 200 industrial belts and more.
JD will provide traffic support and reduce costs of commercial tools on the platform. In addition, JD Could will offer multiple discounts and promotional activities targeting small-and-mid-sized merchants during the shopping festival, helping them to bringing down operating costs and improving digital operation capabilities.
JD will continue to push omni-channel participation by more and more merchants on the platform. During the shopping festival, brands that participate in its omni-channel plan will receive virtual rewards worth up to RMB one million-yuan, and traffic rewards up of to three million UV as an example.
According to Lin, over three million brick-and-mortar stores across the country will engage in the JD 618 Grand Promotion, enabling on-demand consumption available in 1,400 counties and cities. These include JD’s own offline businesses such as 7FRESH, JD super electronics stores E-Space, JD convenience stores, JD Auto Service, as well as a number of traditional offline merchants ranging from drug stores, convenience stores, and flower shops, to car maintenance stores and more.
To create a fair and transparent operating environment during the peak time, JD’s anti-counterfeit system has been providing support to more than 400 brands worth over RMB 100 million yuan on the platform. Meanwhile, JD’s operating risk prevention system provides real-time protection that has helped businesses avoid more than RMB 1.2 billion yuan of losses in the past four months.
Apr 20, 2024|
JD.com Unveils Ambitious Plans for 618 Grand Promotion: Aiming to More Than Double High-Performing Merchants
JD.com is gearing up for this year’s 618 Grand Promotion with an ambitious goal: to more than double the number of merchants achieving sales over one million yuan on its platform. At the recent Conference of Merchants and Ecosystem Partners on April 18, JD.com introduced a range of supportive initiatives aimed at achieving this ambitious target.
Sandy Xu, CEO of JD.com, noted at the conference that the company will dedicate significant resources to bolster traffic support, incorporate advanced AI technology, and enhance service capabilities. These efforts are particularly focused on empowering third-party merchants, including small and medium-sized enterprises in its marketplace.
Key initiatives include optimizing the platform’s traffic distribution ecosystem to prioritize highly-rated stores and products and competitively priced products through enhanced search and recommendation mechanisms. Additionally, JD.com will continue to offer merchants free access to high-traffic channels, which include significant incentives such as the popular 10-billion-yuan discount and free shipping programs.
To engage more content creators, JD.com recently announced that it will allocate over one billion yuan in cash incentives and traffic resources. This investment aims to cultivate a vibrant ecosystem that supports merchants’ traffic, business growth, and innovation.
At the core of JD.com’s strategy is technological innovation, which involves integrating AI-driven solutions into merchant operations. This includes the deployment of JD’s proprietary large language model, ChatRhino, and an AI-empowered merchant operation platform that offers are variety of free AI applications, and more. These technologies streamline various operations scenarios, enhance efficiency, and reduce costs for merchants.
For instance, On April 16th, JD.com unveiled an AI digital avatar of its founder, Richard Liu, as a sales host on its livestreaming platform. This event attracted 20 million viewers in just one hour and generated sales exceeding RMB 50 million ($6.9 million). This AI-driven virtual host technology, developed by JD Technology, is now supporting over 4,000 brands on the platform. Additionally, merchants such as a sashimi knife seller can utilize JD.com’s AIGC content generation tool to quickly produce high-quality demonstration images, bypassing traditional costs associated with product photography.
JD.com also continues to enhance its service capabilities, particularly for small and medium-sized merchants. This includes personalized business guidance, comprehensive training programs, and upgraded after-sales services, ensuring a seamless shopping experience for customers.
As of March 2024, JD.com has seen a significant increase in active third-party merchants on its platform, surpassing one million. This growth is a testament to the platform’s effectiveness and its appeal to both new and established merchants.
Apr 18, 2024|
JD.com Awarded 2024 INFORMS Prize for Excellence in Operations Research and Analytics
JD.com is honored to announce that it has been awarded the 2024 INFORMS Prize. This recognition makes JD.com the first Asia-based enterprise to receive the award, highlighting its pioneering use of advanced analytics and operations research/management sciences (OR/MS) within its business operations.
The INFORMS Prize is awarded an organization that has repeatedly applied the principles of advanced analytics and OR/MS in pioneering, varied, novel, and lasting ways. Previous recipients include Walmart, Wayfair, Amazon, UPS, Booz Allen Hamilton, BNSF Railway, Walt Disney Company, U.S. Air Force, General Motors, Intel, HP, IBM, Ford, Procter & Gamble and GE Research.
Speaking on behalf of the selection committee, Mehmet Gumus, 2024 INFORMS Prize committee chair, remarked: “JD.com is showcasing data science as a source of business success and a necessary element to achieve customer satisfaction with continuous and dedicated practice. JD.com is truly deserving of this prestigious prize, and the entire O.R. and analytics community joins INFORMS in thanking them for their priceless contributions to the field and the business world.”
JD.com’s commitment to enhancing operational efficiency and customer service through OR/MS has been integral to its success. The company has developed an independently managed intelligent supply chain system that utilizes cutting-edge operations research algorithms to optimize warehouse management and logistics operations. This includes the operation of hundreds of intelligent warehouses and dozens of “Asia No. 1” intelligent logistics parks.
“We are honored to accept the INFORMS Prize and will continue to be steadfast in our dedication to leveraging the transformative potential of operations research,” said Sandy Xu, CEO of JD.com. “Our company’s supply chain not only aims to lead the industry, but also enhance the efficiency and well-being of our entire ecosystem.”
By the end of the fourth quarter of 2023, JD’s supply chain infrastructure assets had grown to RMB 153.8 billion, an increase of 16% year-on-year. Managing over 10 million self-operated SKUs, JD has achieved a global leading average inventory turnover of 30.3 days. This operational prowess enables JD to fulfill 95% of retail orders within 24 hours, significantly enhancing customer satisfaction and setting new standards in the industry.
Breitling Wins JD Sustainable Development Partner Award
