Sep 2, 2020|
JD Health Launches a One-Stop Service Platform for Traditional Chinese Medicine
by Vivian Yang
JD Health launched an “online service platform for prepared slices of Traditional Chinese Medicine (TCM)” on September 2nd, and announced to strengthen its cooperation with TRT Health, the healthcare subsidiary of the time-honored Chinese pharmaceutical brand Tong Ren Tang.
The platform which is built on JD Health’s TCM center will provide customers with a one-stop service experience that covers online medical consultation with TCM doctors, filling prescriptions, preparing herbal decoctions and delivering the medicines to customers’ homes.
TCM is believed to be effective for the prevention and treatment of COVID-19. “We received a lot of requests from customers for TCM products,” said Lijun Xin, CEO of JD Health.” Internet-based service is a good way to meet people’s demands for TCM, but inconsistent quality for prepared TCM medication has been the biggest pain point.” JD’s initiative is poised to address this challenge.
JD Health has set up a series of standards for medicine quality and service in collaboration with a number of leading TCM companies including TRT Health. Professionals from the platform will strictly observe these standards in preparing the TCM slices to ensure quality.
Five TCM business management standards have been introduced to JD Health’s platform. They are the “red line mechanism” for intolerable practices, TCM quality control requirements, strengthened GMP (Good Manufacturing Practices) for TCM slices production, control mechanisms regarding TCM production areas, a traceability system for TCM slices and standards for intelligent decocting center.
Based on the integrated services enabled by this new platform, JD Health will strengthen its cooperation with TRT Health to explore more online-to-offline TCM business models. The more than 300-year-old brand has already been working closely with JD on many fronts, such as cooperation on the first-party flagship store on JD, marketing campaigns, logistics and more.
Mr. Li Bin, deputy general manager of Beijing Tong Ren Tang Group and chairman of TRT Health pointed out that “JD Health is a widely trusted platform, and it is also China’s most complete health management platform so far, covering all the healthcare scenarios in this industry.”
According to Xin, with more partners’ participation in the “internet+TCM” ecosystem, TCM products will become more standardized with larger scale and industrialized production in the future which will be beneficial for patients and the development of the industry.