JD Health Launches “Family Care Project”

JD Health Launches “Family Care Project”

by Hui Zhang

JD Health announced a “Family Care Project” at the JD Health Partners’ Conference in Chengdu on Oct. 29th, aiming to provide a one-stop healthcare solution for family health management.

JD Health’s “Healthcare + Medicine” business model has been widely recognized by consumers and has played an important role in meeting their healthcare demands since the outbreak of COVID-19 pandemic. The pandemic has also changed people’s attitudes towards telemedicine.

According to official statistics, the number of telemedicine consumers in China has reached 620 million.

For the upcoming grand promotion of November 11th, JD Health introduced a “Family Care Package”, which is part of the project, focusing on providing coupons and discounts for products and services related to healthcare management and medicine purchase.

The Family Care Package includes online consultation services. It also includes a family health check-up service, which frees consumers from the hassle of choosing a health check-up package, as well as offers them the opportunity to consult with a doctor about health check-ups and have the report interpreted. The package also provides common household remedies and health related products, such as cold medicine, masks and disinfectant, which are also highly practical and necessary to safeguard the health of the family.

“The launch of the ‘Family Care Project’ is aimed at responding to consumers’ online health management needs, expanding the reach of the service from individuals to families, and giving back to consumers through preferential policies”, said Fan Hui, general manager of JDH’s marketing department.

Fan Hui, general manager of JDH’s marketing department, introducing “Family Care Project”

JD previously launched a “Family Doctor” telemedicine service in August to provide timely, consistent and comprehensive primary healthcare support for families.

 

(zhanghui36@jd.com)

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